Yonex USA specializes in producing technologically advanced sports equipment to enable players, both amateur and professional, to play tennis, badminton, golf, pickleball and snowboarding at a higher level. The Marketing Assistant will support planning, executing, and tracking marketing campaigns, with a focus on tennis and pickleball across business-to-business (B2B) and direct-to-consumer (DTC) channels.
Key Responsibilities
- Support the development and execution of marketing campaigns and product launches across all channels : B2B and DTC
- Coordinate creation, production, and communication of marketing collateral to support selling efforts of our products
- Support planning and execution of all activities related to marketing communications, including social media, e-newsletters, and more
- Support planning and execution of promotional activities such as demo events and pop-up shop promotional activities.
- Support sales tools for sell-in and sell-through to align with product launches and campaigns
- Track Yonex player activity / tournament results and share promotional ideas accordingly
- Manage assets and maintains spreadsheets for products, marketing collateral, campaigns, and more
- Create and revise presentation and templates as needed
- Research and report competitive environment and provide input and analysis
- Continually seek knowledge and experience regarding our brand identity, products, and processes
- Occasional travel to tournaments and events within the U.S.
- Support marketing efforts in Promotions Department and other sports as needed
- Other duties as assigned by management
Qualifications, Knowledge & Skills
Versatility, flexibility, and an ability to work creatively within constantly changing priorities with enthusiasmStrong organizational, problem-solving, and analytical skillsAbility to manage priorities and workflowExcellent verbal and written communication skillsProven ability to handle multiple projects and meet deadlinesAbility to work independently and as a member of various teams and committeesAcute attention to detailCreative, flexible, and innovative team playerEducation & Experience
Bachelors degree (B.A.) or equivalent1-2 years relevant experienceExperience or personal interest in tennis and pickleball is requiredEqual Employment Opportunities Statement
Yonex USA provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
$26 - $28 an hour
Compensation details : 26-28 Hourly Wage
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