Content Marketing Specialist Job at StudioBinder Inc. in Santa Monica

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Description

StudioBinder is looking for a full-time Content Marketing Specialist! StudioBinder is a software company located in Santa Monica, and is project management solution for producers, filmmakers and video creatives to better plan and execute their productions.

Browse our content here : studiobinder.com / blog and youtube.com / studiobinder

And visit our Careers page to learn about our work culture, benefits, and the typical work day.

What's the job?

You’d work within StudioBinder's Content and Editorial team and help with :

• identifying, planning and executing on creative marketing campaigns
• composing click-worthy messaging for social, groups, and newsletters
• tracking the progress and analytics of campaigns
• presenting the results of campaign promotions to executives
• building our influencer network to syndicate our content
• collaborating with influencers in our space
• working with copywriters to create and schedule compelling Instagram Stories
• managing PPC and retargeting campaigns (Adwords, Facebook, Youtube)
• maintaining an editorial calendar
• composing, split testing, and scheduling newsletters
• micro-targeting our subscribers into various drip campaigns and conversions

What kind of person is SB looking for?

We’d like you to be the kind of person who :

What's the typical workday like?

In a Typical Morning, You Might Get to the office, get settled, join a morning stand-up to update everyone on progress. You grab a croissant, and some coffee from the snack bar. You sync up with the content editor to get a better idea of an upcoming promotion and the conversion goals.

You look at your hands, the croissant is now gone. It's in your belly. Coffee in hand, you head to your desk, open the editorial calendar to confirm the content to promote for today—it's an article and video on Location Scouting Pro Tips. You read the post. Watch the video. It takes you back to your old production days. You identify the value proposition of the content, and who the consumer is so you can better craft messaging that resonates.

You open our newsletter software, compose an email, and set a split test between 4 subject line variations. You post the content on our social channels and schedule them to go out in rotation for the next 2 weeks (each with unique copy and images / gifs that grab attention). You post the content to the perfect subreddits. Now that the basics are done, you start getting creative. You think of the influencers in our network that would be interested in this content, you shoot them an email, DM them, send them a text message.

What does StudioBinder have to offer?

Similar to companies like Google, we have a 3-month contract-to-hire approach here. Full-time. 5 days a week. In-office. After the introductory period, you'll be automatically upped to a full-time, W2 position and unlock additional benefits.

Please email us your resume and a cover letter telling us about yourself and why you want to work at StudioBinder.

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