Talent.com
Head/Director, Growth & Lifecycle Marketing (US)
Head/Director, Growth & Lifecycle Marketing (US)Scoutbee GmbH • San Francisco, CA, United States
Head / Director, Growth & Lifecycle Marketing (US)

Head / Director, Growth & Lifecycle Marketing (US)

Scoutbee GmbH • San Francisco, CA, United States
job_description.job_card.variable_hours_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Head / Director, Growth & Lifecycle Marketing (US)

About Scoutbee

Scoutbee’s market-leading supplier data platform empowers procurement professionals to enhance their master data, make better sourcing decisions, and find and onboard new suppliers from all over the world. Powered by AI and ML, Scoutbee enables faster end-to-end strategic sourcing projects with up to 90% less effort than traditional methods. If you’d like to find out more about what we do, and see what daily life at Scoutbee looks like, please feel free to visit our website or follow us on LinkedIn, Twitter, Facebook, and YouTube.

At Scoutbee , we’re building the world’s most intelligent supplier discovery and qualification platform, powered by AI and backed by a rapidly growing network of global buyers and suppliers. We’re growing fast and hiring a Head / Director, Growth & Lifecycle Marketing to drive activity and engagement across our buyer-supplier marketplace. In this role, you’ll ensure buyers are actively using the platform to find suppliers and publish sourcing events, while keeping suppliers engaged and aligned with demand. The result : real value for suppliers, better outcomes for buyers, and a marketplace that grows sustainably over the long term.

This is a highly strategic and cross-functional role. You’ll work across product, growth, supplier experience, and customer success - connecting the dots to unlock marketplace potential. You’ll engage with senior leaders, shape segment-specific strategies, and lead programs from concept to execution.

Your role in our beehive :

  • Full-funnel Growth : Design and lead integrated campaigns across acquisition, activation, engagement, and retention
  • Lifecycle Marketing Strategy : Build journeys that move suppliers from first touch to monetization using email, paid, and in-product channels
  • Performance and Organic Growth : Own paid media (SEM, social, retargeting), SEO, and earned content to drive efficient acquisition and meet CAC targets
  • Segmentation and automation : Deploy segmented nurture streams and trigger-based workflows that personalize messaging and boost conversion
  • Experimentation and Optimization : Run A / B tests across landing pages, ads, and email campaigns to drive incremental lift
  • Cross-functional Collaboration : Work closely with product, analytics, and supplier success to align goals and drive lifecycle outcomes
  • Team Leadership and Scaling : Manage and mentor a team, scaling out the function to match our growth ambitions

What you bring to our beehive :

  • 8+ years of experience in growth or lifecycle marketing in B2B SaaS or marketplaces
  • A proven track record of driving acquisition, conversion, and monetization with measurable results
  • Deep understanding of performance marketing, lifecycle automation, and marketing analytics
  • Strategic thinker with hands-on execution skills and comfort leading cross-functional initiatives
  • Experience managing and mentoring teams in fast paced, high-growth environments
  • Bonus : Experience in a Post-Merger Integration environment
  • What success looks like :

  • Growth in qualified supplier signups and paying users driven by acquisition and nurture campaigns
  • Decrease in Customer Acquisition Cost (CAC) while maintaining or improving conversion rates
  • Increase in activation rate and supplier engagement across key lifecycle stages
  • Reduction in churn and reactivation of dormant suppliers through targeted campaigns
  • Clear performance benchmarks and reporting across all funnel stages
  • What's in it for you?

  • Opportunity to help shape the world’s biggest procurement network
  • Work cross-functionally with top talent across GTM, product, and platform teams
  • Competitive compensation and wellness budgets
  • Remote-flexible, mission-driven culture committed to better global procurement
  • Worried that you don’t quite tick all the boxes? Don’t sweat it. For us, personality and willingness to grow and learn are more important than qualifications. We’re aware that underestimation of one’s own abilities or imposter syndrome can be reasons why someone doesn’t apply. We say that not knowing it all can actually be a good thing and that we’re more than happy to support – and learn from – our new employees while they find their feet at Scoutbee.

    We'd love to hear from you!

    At Scoutbee, we’re on a mission to connect. Our employees focus on shared experiences so they can have a more accurate view of the world. This enables us to innovate, challenge our own ideas and assumptions, and be ourselves at work. For us, personality and cultural fit are more important than qualifications. If you’re worried that you don’t quite tick all the boxes, don’t be. We say that not knowing it all can actually be a good thing and we’re more than happy to support – and learn from – our new colleagues while they find their feet at Scoutbee.

    Scoutbee is an equal opportunities employer

    All qualified applicants will receive consideration for employment without regard to ethnic background, color, religion, gender, sexual orientation, national origin, age, disability status, protected veteran status, or any other characteristic protected by law.

    #J-18808-Ljbffr

    serp_jobs.job_alerts.create_a_job

    Growth Marketing • San Francisco, CA, United States

    Job_description.internal_linking.related_jobs
    Director, Global Account Management, Global

    Director, Global Account Management, Global

    Vantage Data Centers • Santa Clara, CA, United States
    serp_jobs.job_card.full_time
    Vantage Data Centers powers, cools, protects and connects the technology of the world's well-known hyperscalers, cloud providers and large enterprises. Developing and operating across North America,...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Enterprise Growth Director

    Enterprise Growth Director

    VirtualVocations • Oakland, California, United States
    serp_jobs.job_card.full_time
    A company is looking for a Growth Director to lead expansion initiatives and drive revenue growth within enterprise accounts. Key Responsibilities Own and operationalize the enterprise expansion s...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Director of B2B Marketing

    Director of B2B Marketing

    VirtualVocations • Concord, California, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of B2B Marketing to lead marketing for its campground-facing software business.Key Responsibilities Develop and execute full-funnel marketing campaigns to attr...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Director of Growth Marketing

    Director of Growth Marketing

    VirtualVocations • Fremont, California, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Growth and Marketing to drive growth across its ecosystem and standalone enterprises. Key Responsibilities Lead marketing initiatives targeting ultra-high-ne...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Senior Lifecycle Marketing Manager

    Senior Lifecycle Marketing Manager

    VirtualVocations • Concord, California, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Lifecycle Marketing Manager to empower members to reach their health goals through strategic marketing campaigns. Key Responsibilities Design and manage behavior-...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Corporate Marketing Director

    Corporate Marketing Director

    VirtualVocations • Fremont, California, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director, Corporate Marketing to lead brand content creation and activation across multiple channels. Key Responsibilities Lead the planning and production of high-quali...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Director of Product Marketing

    Director of Product Marketing

    VirtualVocations • Hayward, California, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director, NordicTrack & Product Marketing.Key Responsibilities Reposition and revitalize the NordicTrack brand across various channels Plan and optimize go-to-market s...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Senior Director - Strategic Marketing (Surfscan Group Portfolio)

    Senior Director - Strategic Marketing (Surfscan Group Portfolio)

    KLA • Milpitas, CA, United States
    serp_jobs.job_card.full_time
    Filmetrics, a KLA company, is the market leader in 3D optical surface profiling and thin-film thickness measurement systems. Filmetrics products combine innovative hardware solutions with intuitive,...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Global Alliance Marketing Director

    Global Alliance Marketing Director

    VirtualVocations • Concord, California, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Global Alliance Marketing.Key Responsibilities Develop and execute marketing strategies to enhance global partnerships Collaborate with cross-functional te...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Growth Marketing Manager

    Growth Marketing Manager

    VirtualVocations • Concord, California, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Field Marketing Manager to drive awareness and adoption of their platform through various marketing strategies. Key Responsibilities Partner with PMM and DevRel t...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Marketing Director

    Marketing Director

    AL Homes • Cupertino, CA, United States
    serp_jobs.job_card.full_time
    Salary range : $120,000 - $160,000.For this role, Chinese / Mandarin speaking is a must.Define and own AL Homes’ brand, positioning, and messaging framework. Build and execute the annual marketing plan...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Director, Commercial Marketing - MedTech robotics

    Director, Commercial Marketing - MedTech robotics

    HealthCare Recruiters International • Hayward, CA, United States
    serp_jobs.job_card.full_time
    Director of Commercial Marketing for a successful surgical robotics company in the Bay Area.This role is central to shaping our go-to-market strategy, driving adoption of.Build audience-centric str...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Director of Technical Marketing

    Director of Technical Marketing

    VirtualVocations • Fremont, California, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Technical Product Marketing to shape the narrative of its disruptive products and platform. Key Responsibilities Develop and execute a comprehensive product ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Head / Director, Growth & Lifecycle Marketing (US)

    Head / Director, Growth & Lifecycle Marketing (US)

    Scoutbee • San Francisco, CA, United States
    serp_jobs.job_card.full_time
    Head / Director, Growth & Lifecycle Marketing (US).Scoutbee’s market-leading supplier data platform empowers procurement professionals to enhance their master data, make better sourcing decisions, an...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Strategic Segment Marketing Director

    Strategic Segment Marketing Director

    1010 Analog Devices Inc. • Rio Robles, CA, United States
    serp_jobs.job_card.full_time +1
    NASDAQ : ADI ) is a global semiconductor leader that bridges the physical and digital worlds to enable breakthroughs at the Intelligent Edge. ADI combines analog, digital, and software technologie...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Director of Demand Generation

    Director of Demand Generation

    VirtualVocations • Fremont, California, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Demand Generation to lead customer and user acquisition efforts.Key Responsibilities Own and execute demand generation strategy across various channels Bui...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Group Director of Product Marketing

    Group Director of Product Marketing

    VirtualVocations • Hayward, California, United States
    serp_jobs.job_card.full_time
    A company is looking for a Group Director, Product Marketing to lead and scale global product marketing efforts.Key Responsibilities Lead and develop regional Product Marketing teams while owning...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Product Marketing Director

    Product Marketing Director

    VirtualVocations • Hayward, California, United States
    serp_jobs.job_card.full_time
    A company is looking for a Product Marketing Director.Key Responsibilities Serve as the liaison between Product Management and Sales to create sales-ready content and training Develop sales trai...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted