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Digital Marketing Manager
Digital Marketing ManagerMediabistro • Largo, FL, United States
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Digital Marketing Manager

Digital Marketing Manager

Mediabistro • Largo, FL, United States
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ROMTech is transforming post-surgical recovery with innovative remote rehabilitation technology. Were now looking for a Digital Marketing Manager to manage our digital presence across social media, email, and web platforms. This role is ideal for someone who thrives in a fast-paced environment and enjoys both creative content development and data-driven marketing execution.

This is an onsite opportunity located in Clearwater, FL. Please include your portfolio or examples of past digital campaigns or content.

Key Responsibilities :

  • Manage daily activity across social media platforms (LinkedIn, Instagram, Facebook, YouTube).
  • Create and schedule original content (posts, videos, graphics) aligned with brand and campaign goals.
  • Monitor performance metrics and audience feedback to optimize content.
  • Respond to online reviews and escalate issues as needed.
  • Collaborate with internal teams to maintain consistent brand messaging.
  • Plan and execute email campaigns for lead nurturing, education, and engagement.
  • Write and optimize email copy for clarity, performance, and compliance.
  • Segment email lists using CRM / LMS data for targeted messaging.
  • Track and analyze email performance (open rates, click-throughs, conversions).
  • Contribute to blog posts, video scripts, and campaign messaging.
  • Launch and manage digital campaigns (organic, paid, referral).
  • Use tools like HubSpot, Google Analytics, and platform dashboards to report results.

Success Metrics :

  • Growth in social followers, engagement, and impressions.
  • Email open and click-through rates.
  • Web traffic from digital campaigns.
  • Content performance (views, shares, downloads).
  • Timely and consistent campaign execution.
  • Requirements :

  • 35+ years of experience in digital marketing, content marketing, or social media.
  • Strong writing and visual storytelling skills.
  • Proficient in tools like HubSpot, Mailchimp, Hootsuite, Meta Business Suite, Google Analytics.
  • Familiar with AI tools and prompt engineering for productivity and creativity.
  • Experience in B2B, healthcare, or regulated industries is a plus.
  • Strong organizational skills and ability to manage multiple campaigns.
  • Data-driven mindset with experience tracking and optimizing performance.
  • Work Environment :

  • Ability to sit at a computer for extended periods
  • Moderate noise (calls, meetings, computer audio)
  • May require standing, reaching, kneeling, and using hands for computer and phone use
  • Regular, predictable attendance required
  • The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Reasonable accommodation requests must be made in writing by emailing people@romtech.com.

    We are an equal opportunity employer. Qualified Applicants are considered for positions and are evaluated without regard to mental or physical disability, race, color, religion, gender, national origin, age, genetic information, military or veteran status, sexual orientation, marital status, or any other classification protected under applicable Federal, State or Local law.

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    Digital Marketing Manager • Largo, FL, United States

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