Sales Development Representative- Frisco, TX

Job Description

Job Description

Sales Development Representative –  Frisco, TX Hybrid

This is a hybrid role based in Frisco, TX 75034

Applicants must already live in the DFW area.

At Lexipol, our mission is to create safer communities and empower the men and women on the front lines with market-leading content and technology. Our top-notch team works closely with law enforcement, fire, EMS, and corrections professionals to tailor our solutions to better address today’s challenges and keep first responders coming home safely at the end of each shift.

Working at Lexipol means making a difference – day in and day out..

The Work

As a Sales Development Representative (SDR) at Lexipol, you will generate new business opportunities by making outbound calls, engaging prospects, and setting qualified appointments for our SaaS sales team. You’ll be the first point of contact with potential customers, qualifying product fit and building interest through a needs-based, solution-selling process. SDRs at Lexipol play a higher-level role than at many companies, driving the lead engagement portion of the sales funnel while collaborating with a passionate team dedicated to making a difference.

This is done through working in these areas of focus :

SDR Quarterly Revenue – Achieve / exceed quota targets (30%)

• Create a territory prospecting plan in collaboration with partnered SAEs
• Execute daily on the prospecting plan
• We follow this process daily :  Plan, execute, assess, adjust, execute
• In the assessment phase of the process, we assess the effects of the actions we take and the behaviors we do. We make adjustments, or pivots, to actions in order to meet objectives
• Cross-sell prospects on our various solutions
• Partner with your aligned Senior Account Executive to develop the territory in manner that consistently meets or exceeds revenue quota
• SDRs generate a pipeline of new opportunities at levels to achieve targeted revenue goals

Outbound Prospecting Activities (50%)

Aligning our solutions through a needs-based assessment process (10%)

We assess how each agency is :

Foster a culture of collaboration and teamwork (10%)

Requirements :   To be considered for this role, you will have this experience :

Preferred Experience :

Target Outcomes / Target Results

Onboarding :

Top Performing SDR Value Proposition

🍫 Professional Development :   we have a strong culture of personal development& professional   growth

⌛This demanding position has predictable weekday work hours

🪜 Career pathing :  successful high performance in this role can open opportunities to move into roles    such as an SDR Team Lead, Customer Success Manager, or Senior Account Executive.

🧙 Benefit from mentoring and coaching by both SDR Team Leads and SDR Managers

🔒 We have a very high client retention rate.

😀 We have very positive reputation in the industry. This leads to a high call to appointment ratio.

🚒🚓🚑 Sense of purpose serving those who have signed up to protect our families every day

🧭 Making a greater community impact across multiple states in a region

💯 Our coaching culture has a focus on positive communication, action, & accountability : we own it!

🚀 We have industry-leading products & solutions :

https : / / www.lexipol.com / resources / blog / fit -for-duty-fit-for-life-lexipol-announces-third-annual-first-responder-wellness-week /

https : / / www.firstresponderwellnessweek.com /

🧲 Marketing demand generation team drives consistent lead generation

💸 Simple, transparent bonus & commission structure w / strong accelerators for overperformance

Category-defining brand with very high awareness, reputation, & engagement with our target audience :

👀 We have over 600,000 first responders that subscribe to our newsletters.

👍 Make a positive impact on the community you live in and the surrounding communities :

https : / / www.salemreporter.com / 2025 / 06 / 30 / updated -salem-police-policies-stricter-for-car-chases-clearer-for-use-of- force / # : ~ : text=Vehicle%20pursuits%20by%20officers%20have,the%20subject%20of%20national%20debate

📈 Opportunity to have an immediate and sustained impact on business performance and our mission to make performance excellence the heartbeat of public safety

👮🧑️‍🚒Leverage the deep public safety expertise within Lexipol – including former public safety professionals on the Sales, Marketing, Editorial, Legal, Content, & Professional Services teams to gain market intelligence and quickly refine strategies

The Environment

Duties listed are not intended to be exhaustive or exclusive; other duties may be assigned. Management retains the discretion to add to or change the duties of the position at any time.

Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Compensation and Benefits

Lexipol offers a competitive base salary, monthly, quarterly, or annual incentive and a comprehensive benefits package including 401(k) with Company match and a flexible paid time off plan.

Base pay for this position is $55,000 annual with OTE in the $70-80K range.

About Lexipol

Lexipol empowers first responders and public servants to best meet the needs of their residents safely and responsibly. We are the experts in policy, training, and wellness support, committed to improving the quality of life for all community members. Our solutions include state-specific policies, online learning, behavioral health resources, grant assistance, and industry news and information offered through the websites Police1, FireRescue1, EMS1, Corrections1 and Gov1. Lexipol serves more than 2 million public safety and government professionals in over 12,000 agencies and municipalities. For additional information, visit www.lexipol.com.

Lexipol Is an Equal Opportunity Employer (EOE)

Lexipol, LLC provides equal employment opportunities (EEO) to all team members and applicants for employment without regard to race, color, religion, gender, national origin, age, sex, pregnancy, disability, sexual orientation, gender identity or expression, veteran status, genetic information, or any other non-job-related characteristic. Lexipol complies with applicable federal, state, and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including hiring, placement, promotion, termination, layoff, recall, transfers, leave of absence, compensation, and training.  #LI-RC1

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