Senior Director of MarketingVirtualVocations • Elizabeth, New Jersey, United States
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Senior Director of Marketing
VirtualVocations • Elizabeth, New Jersey, United States
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A company is looking for a Senior Director, Services and Solutions Marketing.
Key Responsibilities
Own the company-wide positioning and messaging framework for corporate, solution, and services narratives
Lead and manage the business unit writing team to centralize content creation and develop various marketing materials
Conduct internal interviews to shape positioning and maintain buyer personas and competitive analysis for effective messaging
Qualifications
12-15 years of experience in strategic marketing within B2B technology or consulting
Proven ability to develop positioning frameworks and create market-facing content
Strong experience in creating diverse marketing assets like website copy and sales collateral
Expertise in developing buyer personas and competitive differentiation frameworks
Experience with AI-powered content tools integrated into marketing workflows
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Director Of Marketing • Elizabeth, New Jersey, United States
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