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Director, Media Measurement Lead

Director, Media Measurement Lead

SamsungEnglewood Cliffs, NJ, US
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Director, Media Measurement Lead

Headquartered in Englewood Cliffs, N.J., Samsung Electronics America, Inc. (SEA), the U.S. Sales and Marketing subsidiary, is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and network systems. For more than four decades, Samsung has driven innovation, economic growth and workforce opportunity across the United Statesinvesting over $100 billion and employing more than 20,000 people nationwide. By integrating our large portfolio of products, services and AI technology, we're creating smarter, sustainable and more connected experiences that empower people to live better. SEA is a wholly owned subsidiary of Samsung Electronics Co., Ltd.

We're looking for a Director, Media Measurement Lead to join Samsung Electronics America, Inc. (SEA)'s Media Center of Excellence (COE). In this role, you will be a key leader in shaping our global media measurement strategy, ensuring all lines of business (LOBs) can maximize their media investment and demonstrate impact. You will drive consistency, improve efficiency, and lead the adoption of new technologies across the company.

Strategic Leadership

  • Develop and implement a US media measurement framework that provides clear, actionable insights for all lines of business (LOBs).
  • Drive a standardized approach to reporting, delivering consistent mid-campaign and wrap-up reports.

Innovation & Tool Adoption

  • Lead the adoption and management of our new internal media measurement tool.
  • Be the US point of contact for the tool for SEA and global team, working to improve its capabilities and ensure widespread use for better campaign optimization and a more holistic view of performance.
  • Measurement Excellence

  • Work to improve the overall quality and consistency of media measurement across the company.
  • Identify and scope out new measurement partners and technologies that can elevate our tracking and performance analysis.
  • Cross-Functional Collaboration

  • Partner closely with the Consumer & Market Insights (CMI) team to define and build the necessary dashboards that make media performance data more accessible and understandable to LOBs.
  • Manage and coordinate media measurement requests from various internal stakeholders.
  • Take the lead on identifying solutions to business performance questions impacting cross line of business.
  • Minimum Qualifications :

  • A proven track record with 10+ years experience in a media measurement or analytics leadership role, ideally within the technology sector or a large-scale enterprise.
  • Masters in Business Administration, Digital Marketing, Data Analytics or related field.
  • Deep expertise in media measurement methodologies, tools, and best practices.
  • Demonstrated ability to drive large-scale change and adoption of new technologies.
  • Strong communication and stakeholder management skills, with the ability to influence and collaborate with diverse teams.
  • The salary range for this role is expected to be between $197,500 and $244,000. Actual pay will be determined considering factors such as relevant skills and experience, and comparison to other employees in the role.

    Regular full-time employees (salaried or hourly) have access to benefits including : Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.

    At Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce. We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners, and communities.

    Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.

    Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team (855-557-3247) or SEA_Accommodations_Ext@sea.samsung.com for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.

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    Director Media • Englewood Cliffs, NJ, US

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