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Senior Campaign Manager
Senior Campaign ManagerSolgaard Design Inc. • New York, NY, US
Senior Campaign Manager

Senior Campaign Manager

Solgaard Design Inc. • New York, NY, US
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About Solgaard

Solgaard is a fast-growing travel and lifestyle brand on a mission to build a more sustainable future while creating the most innovative gear for modern explorers. Our award-winning designs combine style, function, and sustainability, enabling people to live and travel with purpose.

The Role

We're seeking a Senior Campaign Manager to join our NYC-based marketing team. This role is the orchestrator of campaigns : owning the calendar, writing briefs, and ensuring flawless 360° delivery of both tentpole moments (product launches, brand activations, collaborations) and always-on programs (organic social, affiliates, influencers). You connect strategy to execution, align cross-functional teams, and are accountable for campaign delivery and impact.

Key Responsibilities

  • Own the annual campaign calendar; align priorities with leadership and commercial teams.
  • Write strategic briefs that define objectives, audiences, channels, deliverables, and success metrics, integrating customer insights existing data sources and external research.

Lead always-on programs :

  • Organic Social : build monthly calendar, oversee content creation, manage publishing, respond to community signals, and report on performance.
  • Affiliates : recruit / onboard partners, deliver briefs and assets, manage comms, optimize offers / content for ROI.
  • Influencers : manage seeding pipeline and relationships; coordinate content rights / usage with Brand Design.
  • Orchestrate 360° campaign delivery : ensure brand design team has the brief and project plan to produce on-brand creative; ensure commercial delivers site, CRM, merchandising, and analytics readiness.
  • Manage budgets, timelines, asset trafficking, and approvals for launches and activations; proactively surface risks and tradeoffs.
  • Coordinate channel rollouts across site, email / CRM, social, affiliates, influencers, and paid media (in partnership with performance consultants).
  • Measure what matters : deliver post-campaign readouts with brand and commercial KPIs; translate results into clear recommendations.
  • Create scalable playbooks (brief templates, timelines, channel checklists) and content governance for social and affiliates.
  • Act as connective tissue across Brand, Commercial, and external partners; maintain tight alignment with internally managed PR.
  • Requirements

  • 7–9 years in integrated campaign management, brand activation, or marketing operations.
  • Proven ownership of 360° campaigns across paid, earned, and owned channels.
  • Hands-on experience with organic social calendars, affiliate programs, and influencer seeding.
  • Advanced project / program management; excels at cross-functional orchestration.
  • Commercially minded with ability to link activity to revenue, margin, and brand KPIs.
  • Excellent written and verbal communication; crisp briefing and stakeholder management.
  • Fluency with project management tools, Google Workspace; familiarity with Shopify / Klaviyo helpful; basic Figma a plus.
  • Ideal Candidate

    You're an orchestrator who brings big brand moments to life and keeps always-on engines humming. You balance creative excellence with commercial discipline and love building the processes that let teams deliver at speed.

    Working with us

    We're a team of hard-working, smart, curious, data-driven people who love what we do. We are HQ'd in New York City but we're a group of global citizens, and we prioritize the flexibility to do our best work wherever our team might be.

    Additional benefits of working at Solgaard :

  • Annual store credit so you can travel in style, alongside a team discount
  • Health, dental, and vision benefits
  • Access to FSA, HSA, 401k
  • Flexible time off policy
  • Competitive salary and stock options
  • Solgaard takes a market-based approach to pay and pay may vary depending on your location. Your actual base salary will depend on factors such as your skills, qualifications, experience, and work location. The estimated pay range for this role $120,000 - $140,000.

    Equal employment opportunity

    All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.

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    Campaign Manager • New York, NY, US

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