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Associate Director, Data Science

Associate Director, Data Science

VirtualVocationsGrand Rapids, Michigan, United States
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A company is looking for an Omni-Channel Data Science Lead.

Key Responsibilities

Designing and deploying machine learning recommender systems for personalization and engagement

Building and scaling Next Best Action / Next Best Engagement models to guide customer interactions

Developing in-house Marketing Mix Modelling capabilities in Python

Required Qualifications

Proven expertise in Marketing Mix Modelling and advanced statistical techniques

Hands-on experience building and deploying machine learning models for personalization / recommendation

Proficiency in Python and SQL

Strong STEM background and analytical problem-solving mindset

Experience working with digital marketing / media datasets

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Director Data Science • Grand Rapids, Michigan, United States

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