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Marketing Project Manager, Marketing Operations

Marketing Project Manager, Marketing Operations

Publix Super MarketsLakeland, FL, US
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Marketing Project Manager, Marketing Operations

The purpose of this position is to manage medium-to-high-level marketing campaigns. The incumbent uses strong project management knowledge and principles to actively manage campaigns against defined objectives and goals. As an astute problem-solver, this position continuously mitigates project development and execution risks. The incumbent develops solutions and maintains communication with internal and external project stakeholders and suppliers on project status, resourcing, opportunities, and threats to ensure projects meet objectives and are completed on time, within scope, and within budget. Responsibilities include :

Managing medium to high-level (complexity, scale, strategic importance, and visibility) Marketing campaigns supporting advertising, product packaging, store environment, the weekly ad, and special projects.

Fostering effective team dynamics of trust, respect, and accountability through strong professional relationships and a thorough understanding of the campaign strategy and line of business being supported.

Leading annual and quarterly planning of marketing campaigns and special projects for assigned lines of business. This also includes management of ad hoc requests and changes to planned activities due to shifts in business priorities.

Engaging suppliers (advertising agencies, digital production agencies, print suppliers, etc.) to ensure adherence to established project plans. This includes managing campaign deliverables such as statements of work and requests for quotes.

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Marketing Project Manager • Lakeland, FL, US

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