Lead the development of personalization capabilities using AI / ML Models and intelligent customer segments to deliver context-aware, adaptive user experiences.
Define and execute product strategies that connect enterprise data with AI to drive real-time decisioning, content generation, and customer engagement.
Partner with ML teams to operationalize ML Models for use cases such as customer intent prediction, dynamic content delivery, and intelligent automation.
Champion responsible AI practices, ensuring transparency, privacy, and trust are embedded in every personalization initiative.
Use experimentation and analytics to evaluate product performance, identify opportunities, and continuously refine personalization strategies.
Proactively understand the customer, translating business goals and end user needs into product strategy – communicating direction and priorities to data engineers and developers for implementation, and managing and grooming the product backlog to create new capabilities
Drive initiatives to unlock comprehensive, user friendly, and actionable reporting for our suite of CRM and Retail Media Network products
Oversee and facilitate the implementation of MarTech data needs across CRM, personalization and Retail Media
Communicate personalization vision and roadmap to internal stakeholders, including adjacent product teams and executive sponsors
What You’ll Bring
4+ years of experience in product management, ideally with a focus on data platforms, personalization, or AI / ML.
Proven ability to deliver data-driven products that balance innovation with operational excellence.
Strong understanding of ML Models, and their application in real-world product experiences.
Excellent communication and collaboration skills, with a track record of aligning cross-functional teams around a shared vision.
A passion for solving end-user problems efficiently and effectively
A Bachelor’s degree in a technical or quantitative field (e.g., Computer Science, Engineering, Statistics, Information Systems), or a Master’s degree or MBA with a quantitative focus.
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Product Manager Data • Irving, TX, US
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