Industrial AI IoT Product Marketing Manager

The application window will be extended until 10 / 15 / 2025

Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received.

Traveling is required approximately 10% of the time.

Meet the Team

As part of the Industrial IoT Marketing team, Cisco is seeking a dynamic and experienced Product Marketing Manager to drive the go-to-market strategy and execution for our Industrial IoT portfolio, specifically focusing on Industrial AI solutions.

Your Impact

This role will be pivotal in shaping the messaging, positioning, and overall market presence of our AI-ready industrial networking offerings. The ideal candidate will possess a strong understanding of networking, industrial environments, AI use cases, and the ability to translate technical capabilities into compelling customer value propositions.

Responsibilities :

• Portfolio Messaging and Positioning :

Develop and refine compelling messaging and positioning for Cisco's Industrial AI solutions, highlighting their unique value proposition and differentiation in the market.

Identify and develop compelling use cases that demonstrate the value of Cisco's Industrial solutions in real-world AI scenarios.

Develop and maintain a comprehensive library of marketing collateral, including datasheets, brochures, presentations, videos, and website content.

Develop and execute integrated marketing campaigns to drive awareness and generate demand for Cisco's Industrial AI solutions.

Develop and deliver sales training materials and presentations to equip sales teams with the knowledge and tools needed to effectively sell Industrial AI solutions.

Track and analyze key marketing metrics, including website traffic, lead generation, and sales pipeline.

Drive the creation of qualified sales opportunities through effective marketing programs.

Minimum Qualifications

Preferred Qualifications

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