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Media Manager (Media Planning)
Media Manager (Media Planning)Rocket Companies • Detroit, MI, US
Media Manager (Media Planning)

Media Manager (Media Planning)

Rocket Companies • Detroit, MI, US
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Media Manager

We're looking for a Media Manager to help shape and execute integrated media campaigns that build brand awareness and drive business results. In this role, you'll manage audience strategy and campaign activation across video, audio, out-of-home, and digital media, collaborating closely with internal partners and media agencies to deliver best-in-class work.

You'll use data, insights, and cross-channel expertise to optimize performance, ensure flawless execution, and identify new opportunities for media innovation.

About the Role

  • Manage and activate media campaigns across video, audio, out-of-home, and digital channels.
  • Collaborate with internal and external partners to ensure accurate asset delivery, trafficking, and optimization.
  • Use audience insights and analytics to inform targeting, testing, and full-funnel strategy.
  • Partner with media agencies to track and optimize performance against key KPIs.
  • Recommend and implement media innovation and testing initiatives to drive continuous learning.
  • Manage campaign budgets, invoices, and reporting with precision.
  • Stay ahead of media and consumer trends to identify new growth opportunities.
  • Build strong relationships with agency partners and cross-functional teams in creative, analytics, and finance.

About You

Minimum Qualifications

  • Bachelor's degree in Marketing, Communications, Advertising, Business, or related field
  • 2+ years of experience in media planning, buying, or management (client or agency side)
  • Proven success managing integrated campaigns across digital and traditional channels
  • Strong analytical, organizational, and communication skills
  • Experience with project management tools (e.g., Monday.com, Smartsheet) and media optimization platforms
  • Curious, collaborative, and data-driven, with a passion for media innovation
  • Our team members fuel our strategy, innovation, and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put : We've got your back.

    Rocket is a Detroit-based company made up of businesses that provide simple, fast, and trusted digital solutions for complex transactions. The name comes from our flagship business, now known as Rocket Mortgage, which was founded in 1985. Today, we're a publicly traded company involved in many different industries, including mortgages, fintech, real estate, and more. We're insistently different in how we look at the world and are committed to an inclusive workplace where every voice is heard.

    This job description is an outline of the primary responsibilities of this position and may be modified at the discretion of the company at any time. Decisions related to employment are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status, or any other characteristic protected by state or federal law. The company provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable state and federal laws. Applicants requiring reasonable accommodations in completing the application and / or participating in the application process should contact a member of the Human Resources team.

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    Media Manager • Detroit, MI, US

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