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Demand Generation and Brand Analyst

Demand Generation and Brand Analyst

Bridge Property ManagementSalt Lake City, UT, US
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Demand Generation And Brand Analyst

Bridge Investment Group is seeking a dynamic and analytical professional to join our Marketing team as a Demand Generation and Brand Analyst.

This role combines project management and marketing analytics to support cross-functional initiatives that drive brand reputation, lead generation, and campaign performance. Acting as a key connector between marketing, revenue, and property teams, the Analyst will oversee project execution, manage reporting tools, and surface data-driven insights that inform revenue and marketing strategies.

Responsibilities Include

Serve as the primary project manager for marketing and brand-related initiatives

  • Manage timelines, deliverables, and communication across internal stakeholders
  • Lead cross-functional meetings, track milestones, and ensure deadlines are met
  • Build and maintain trackers, dashboards, and reporting systems to monitor campaign and pricing performance

Support demand generation and brand performance efforts

  • Analyze lead generation campaigns across paid media, SEO, email, and other digital channels
  • Collaborate on performance testing and surface key insights
  • Monitor trends in cost-per-lead, lead quality, and digital conversion performance
  • Report on property-level and portfolio-wide reputation metrics
  • What You Should Bring

  • Bachelor's degree in Marketing, Business, Communications, or related field
  • 2+ years of experience in marketing analytics, project coordination, or similar roles
  • Strong project management skills with the ability to juggle multiple priorities
  • Proficiency with tools such as Google Analytics, Excel, CRM / marketing platforms, and project management tools (e.g., Asana)
  • Comfort working with large datasets and analyzing performance trends
  • Excellent communication skillsboth written and verbal
  • A self-starter mindset with a collaborative spirit and sharp attention to detail
  • Preferred Experience

  • Experience in multifamily, hospitality, or real estate
  • Exposure to digital marketing strategies (PPC, SEO, lead generation)
  • Familiarity with pricing software or revenue management systems
  • What We Offer

  • Full insurance benefit suite including Medical Insurance, Dental Insurance, Vision Insurance, Critical Illness Insurance, Accident Insurance, Short Term Disability, Legal & Identity Theft Insurance, and Pet Insurance.
  • Company paid Life Insurance (option to buy additional available) and Long-Term Disability.
  • Access to benefits concierge service.
  • Access to Mental Health & Well-Being service.
  • 401K : Bridge Investment Group will match your contributions dollar-for-dollar, up to 6% of your pay. These contributions are fully vested immediately. Eligible employees are automatically enrolled at a 4% contribution rate.
  • The employee must be at least 21 years of age and have worked for the Company for at least 60 days.
  • Paid Time Off : Employee will accrue 5.23 hours of paid time off per pay period for a total of 17 days per year.
  • 11 Paid Holidays per year.
  • Following six (6) months of employment at the Company, you will be eligible per birth, adoption or placement of a child for four (4) weeks of paid parental leave as the primary caregiver to the child or two weeks of paid parental leave as the secondary caregiver to the child. Following two years of employment at the Company, you will be eligible for twelve weeks of paid parental leave per birth, adoption, or placement of a child if you are the primary caregiver of the child.
  • Tuition Reimbursement : Up to $5,000 per year of pre-approved tuition expenses will be reimbursed upon submission of approved documentation. Repayment obligations may apply if employment terminates prior to 24 months.
  • At Bridge Property Management we've built a reputation for excellence, dating back to when our Founders first began managing properties over 25 years ago, by managing billions of dollars in real estate assets. But it's not just our success that makes Bridge Property Management a great place to workit's our commitment to creating a dynamic, growth-focused environment where your talents can thrive.

    A career at Bridge Property Management could be the perfect next step for you :

  • A Proven Track Record of Success : You'll be joining a company with a history of excellence, having consistently delivered superior results for our clients in diverse markets. Working with Bridge Property Management means being part of a team that's known for its strong performance and integrity.
  • Expertise and Learning Opportunities : Our team is made up of industry leaders who bring a wealth of knowledge to the table. By joining Bridge Property Management, you'll have the opportunity to learn from some of the best in the business while gaining hands-on experience across a wide range of property types, including multi-family, office, industrial, golf courses, resorts, and single-family communities.
  • Technology-Driven Innovation : At Bridge Property Management, we believe in equipping our team with the latest technology and tools. You'll have access to state-of-the-art systems that drive efficiency, transparency, and success. We're constantly evolving, and so will your skills as you work with cutting-edge platforms.
  • A Results-Oriented Culture : We pride ourselves on a performance-driven approach, where individual contributions truly matter. You'll have the chance to directly impact the success of the properties we manage, with the ability to track and see the results of your work.
  • Career Growth and Development : We're invested in your success. We provide continuous learning opportunities and opportunities of developing and advancing one's career. Whether you're looking to grow within your current role or explore new areas of expertise, we encourage and support your professional development.
  • Collaborative and Supportive Team : Our team is more than just colleagueswe're a group of passionate professionals who work together to achieve shared goals. You'll be part of a collaborative, supportive environment where everyone's ideas and contributions are valued.
  • If you're looking to join a team that offers the opportunity to work with a diverse portfolio, develop your skills, and contribute to a company that's committed to long-term success, Bridge Property is the place for you.

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    Demand Generation • Salt Lake City, UT, US

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