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Creative/Marketing Data Strategy & Reporting Manager (Los Angeles)
Creative/Marketing Data Strategy & Reporting Manager (Los Angeles)Insight Global • Los Angeles, CA, United States
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Creative / Marketing Data Strategy & Reporting Manager (Los Angeles)

Creative / Marketing Data Strategy & Reporting Manager (Los Angeles)

Insight Global • Los Angeles, CA, United States
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Job Description :

Insight Global is looking for a Creative Data Strategy & Reporting Manager to join the Creative Studio for one of the largest Retail companies. This person will support the design and implementation of the creative data strategy and data pipeline, help define the strategic framework for internal reporting across multiple data sets, build out data governance processes, and develop ways of working to ensure accurate data collection, processing, modeling, and analysis. You will lead the Creative Data Strategy & Reporting team in identifying insights and optimization opportunities across different data sets and lead reporting sprints to develop reports and presentations for Leadership. Partner closely with internal and partner teams as well as subject matter experts to understand shared goals, KPI metrics, and the right model and cadence for reporting to different audiences within the Creative Studio and cross-org partners including : Creative Business Operations, Creative Account Management, Creative Project Management, Integrated Production, Creative, MarTech, Marketing Operations, and Finance.

Responsibilities :

  • Define, plan, implement, and champion the creative data strategy across Walmart Creative Studio tools and teams.
  • Partner across teams to support the implementation and maintenance of a data pipeline that minimizes manual input and maximizes output.
  • Lead data team in implementing creative data strategy, pipeline implementation, and successful completion of data insight initiatives.
  • Oversee design, build and delivery of reports & insights that analyze business functions, key operations, and performance metrics.
  • Build and manage relationships through close collaboration with cross-functional stakeholders and SMEs across the Walmart Creative Studio.
  • Provide support to key business priorities to enable more informed decisions, and partner with Operational leads and other senior stakeholders to implement recommended optimizations across the business.
  • Partner with teams to develop and implement quality controls and departmental standards that ensure quality standards, organizational expectations, and regulatory requirements.
  • Oversee data / report request process : tracking submitted requests, prioritization, approval, etc.
  • Manage and optimize data intake, validation, modeling, visualization, comms of deliverables.
  • Examine, interpret, and report results of analytical initiatives to stakeholders in creative leadership, marketing, and product teams.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity / affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and / or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal. com.

To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy : https : / / insightglobal.com / workforce-privacy-policy / .

  • 3+ years of experience in a data strategy, metrics, and / or analytical position within a creative, marketing, studio or production team
  • 2+ years of experience managing a team (will be managing a Data Analyst & Data Engineer)
  • Experience with a wide range of data to develop and analyze financial and operational metrics
  • Experience working with and creating databases and dashboards using all relevant data to inform decisions
  • Experience using analytics techniques to contribute to company growth efforts, increasing revenue and other key business outcomes.
  • Working knowledge of data mining principles : predictive analytics, mapping, collecting data from multiple data systems on premises and cloud-based data sources.
  • Understanding of and experience using analytical concepts and statistical techniques : hypothesis development, designing tests / experiments, analyzing data, drawing conclusions, and developing actionable recommendations for business units.
  • Strong deck / narrative building and presentation skills to educate, influence buy-in, and drive change management.
  • Strong problem solving, quantitative and analytical abilities.
  • Strong ability to assess processes and translate business needs into data requirements.
  • Excellent communication, collaboration, and delegation skills.
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