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Educational Account Specialist (MI, OH, IN, KY, WV, AR, LA, MS, TN)
Educational Account Specialist (MI, OH, IN, KY, WV, AR, LA, MS, TN)Learning Without Tears • Lansing, MI, US
Educational Account Specialist (MI, OH, IN, KY, WV, AR, LA, MS, TN)

Educational Account Specialist (MI, OH, IN, KY, WV, AR, LA, MS, TN)

Learning Without Tears • Lansing, MI, US
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Educational Account Specialist (MI, OH, IN, KY, WV, AR, LA, MS, TN)

Join Our Team at Learning Without Tears!

Position : Educational Account Specialist

Territory / Location : (MI, OH, IN, KY, WV, AR, LA, MS, TN) (We are prioritizing candidates that live in these locations.)

Are you passionate about education and looking for an opportunity to make a real difference in the lives of educators and children? At Learning Without Tears (LWT), we are a mission-driven, family-owned company dedicated to providing top-tier educational products, professional learning, and digital resources. Our team thrives on innovation, collaboration, and a shared commitment to excellence, creativity, and simplicity.

We believe in fostering an inclusive culture where every team member feels a true sense of belonging and community. Our employees' unique experiences and perspectives drive our passion and innovation, propelling our mission forward.

About Learning Without Tears (LWT)

At Learning Without Tears, we're more than just a company; we're a passionate, family-owned community on a mission to revolutionize education. We believe that learning should be engaging and joyful, which is why we create innovative, fun products and digital resources that empower educators and inspire children. Every day, our commitment to collaboration and creativity propels us forward. We're dedicated to embracing change, striving for excellence, and simplifying processes to create a lasting impact in the lives of educators and learners alike. Join our dynamic team and be a part of something truly transformative as we shape the future of education together!

Educational Account Specialist

The Educational Account Specialist is an entry- to mid-level customer success and revenue driving role responsible for managing and growing smaller accounts within an assigned territory. This role focuses on renewals, expansion within existing schools, and developing new opportunities with lower-enrollment accounts. The ideal candidate is proactive, customer-focused, and motivated by measurable success. You will build relationships with educators and administrators, ensure customer satisfaction, and contribute to overall territory growth through consistent outreach and engagement.

What You'll Be Doing

  • Managing a defined territory of small to mid-sized schools and districts, driving renewals, upsells, and cross-sells within existing accounts while also securing net-new schools and districts.
  • Serving as the primary point of contact for key accounts, building strong and trusted partnerships, and ensuring customer success.
  • Conducting a high volume of daily, weekly, and monthly outreach and engagement (calls, emails, meetings, demos, key customer engagement meetings, etc.) to maintain a healthy pipeline and achieve growth goals.
  • Deliver virtual presentations and product demonstrations that clearly communicate value to educators and administrators.
  • Understanding customer goals to ensure value realization and identify opportunities for expansion and retention.
  • Recognizing and addressing churn risks by creating proactive engagement strategies to re-engage at-risk accounts.
  • Identifying and pursuing whitespace opportunities and developing strategies to penetrate new accounts.
  • Building and maintaining a balanced pipeline across existing customers and whitespace opportunities.
  • Leveraging sales tools and CRM (Salesforce) to manage pipeline, track activities, and report progress against goals.
  • Meeting and exceeding assigned metrics for outreach, pipeline health, and closed revenue.
  • Collaborating with Sales, Marketing, and Product teams to share customer feedback insights and align territory growth strategies.
  • Developing a mastery of LWT programs and solutions to effectively position value to customers.

Your Experience & Qualifications

  • B.A. or B.S. in education, business, related field or relevant work experience required.
  • 2-5 years of sales or customer success experience, preferably in education, curriculum, or SaaS / edtech.
  • Demonstrated success in meeting or exceeding revenue goals and managing a defined territory.
  • Experience managing a territory that includes both customer accounts and new business development.
  • Strong skills in prospecting, whitespace penetration, pipeline management, and closing opportunities.
  • Excellent communication and presentation skills, with confidence engaging school and district leaders.
  • Organized, self-motivated, and accountable to daily and weekly activity goals.
  • Proficiency with CRM tools and virtual meeting platforms; Salesforce experience preferred.
  • Passion for education and helping schools improve student outcomes.
  • Ability to travel occasionally (approx. 2+ trips per year).
  • Why Work with Us?

  • Mission-Driven Impact : Join a team passionate about making a difference and driving positive change.
  • Growth and Development : Build your career in sales with training, coaching, and clear career progression.
  • Work-Life Balance : Enjoy flexible work options, generous PTO, and wellness support.
  • Inclusive Culture : We foster a diverse, collaborative, and supportive workplace.
  • Competitive Benefits : Receive competitive pay, comprehensive benefits, and employee recognition.
  • Apply now at https : / / www.lwtears.com / join-our-team

    Learning Without Tears is an Equal Opportunity and Affirmative Action Employer.

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    Educational Specialist • Lansing, MI, US

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