Senior Manager, Partner Marketing

Teamwork makes the stream work.

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

About the Team

Rokus Partner Marketing team blends creativity, data-driven strategy, and deep partner relationships to deliver breakthrough campaigns and maximize subscription growth. We collaborate across product, analytics, retail, and creative teams, architecting promotional offers, barter media deals, and tentpole activations that move users beyond app launching and into immersive, platform-driven content discovery.

By leveraging advanced analytics, AI-powered workflows, and strategic partnerships, we accelerate Rokus leadership as the go-to destination for streaming entertainment. Our team thrives on innovation, operational rigor, and a shared mission to shape the future of TV for millions of viewers and partners.

About the Role

Reporting to the Senior Director overseeing Partner Marketing, this leadership role manages a dedicated team focused on developing promotional offers, negotiating barter media deals, and executing tentpole campaigns. The Senior Manager owns the full initiative lifecyclefrom strategic ideation and partnership building to cross-functional alignment, campaign architecture, and operational deliverydriving innovation and measurable impact across Rokus partner ecosystem.

For California Only - The estimated annual salary for this position is between $148,000 - $199,000 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.

What You'll Be Doing :

• Lead and mentor a high-performing team to drive growth for Rokus streaming partners
• Develop strategies to secure promotional offers, negotiate barter media deals, and launch impactful tentpole campaignsdelivering distinct value and elevated brand engagement
• Build and maintain strong relationships with external partners, collaborating closely to develop innovative campaigns and strategic initiatives that drive shared goals and maximize value for both Roku and its partners
• Oversee media planning, execution, and ongoing optimization for partner and performance campaigns, ensuring strategies consistently deliver incremental results through continual refinement of channel selection, audience targeting, campaign tactics, and media allocation
• Champion rigorous measurement, reporting, and actionable insights in partnership with analytics, media distribution, and automation teams to maximize incremental growth
• Foster continuous innovation and operational excellence through team development, AI-driven workflows, and project management rigor

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Benefits

Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k) / pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.

The Roku Culture

Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.?

We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.?

To learn more about Roku, our global footprint, and how we've grown, visit https : / / www.weareroku.com / factsheet .

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