Digital Media Specialist Job at Norton Creative in Houston

We are a full-service creative agency based in Houston, TX, specializing in the hospitality industry. As a multidisciplinary creative agency with decades of experience working with restaurant and hospitality clients big and small, we’re experts at identifying white space for beloved food and beverage brands.

THIS ROLE

The Digital Media Specialist will plan, execute, and optimize paid media strategy and campaigns across Meta, TikTok, LinkedIn, and Google Performance Max. Working directly with the Executive Director, Media and collaborating with our creative team, this role ensures paid campaigns are launched on time, managed within budget, and analyzed for ongoing performance improvements. This is a contract-to-hire position designed to support our growing media offering and integrate seamlessly with our existing strategy and creative teams.

EXPECTATIONS

Build, launch, and optimize paid campaigns across Meta, TikTok, LinkedIn, and Google Performance Max

Monitor performance daily and adjust targeting, creative placements, and budgets as needed

Collaborate with creative and copy teams to ensure campaign assets align with strategy and brand goals

Ensure campaigns follow timelines and budget allocations, proactively flagging opportunities

Provide regular reporting and insights to inform strategy and campaign optimizations

Support new client research, media planning, and scope recommendations for digital ad campaigns

Stay current on trends, platform updates, and best practices in paid digital media

QUALIFICATIONS

3–6 years of experience running paid ads across Meta, TikTok, LinkedIn, and Google Ads (Performance Max)

Strong understanding of campaign setup, audience targeting, and optimization for performance

Ability to manage multiple campaigns simultaneously and deliver high-quality work under deadlines

Analytical mindset with comfort in interpreting data and making actionable recommendations

Experience in the restaurant or food service industry is a plus

BENEFITS

Contract-to-hire position with growth potential

Hybrid schedule : In-office 8am–5pm Tuesday–Thursday and WFH Monday & Friday

Half-day Fridays

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Advertising Services

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