Bleacher Report is hiring : Manager, Content Optimization in Atlanta

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Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Overview Bleacher Report, a Warner Bros. Discovery company, makes it as easy as possible to be a sports fan by defining the moments that matter. Empowering, personal and community driven, its vision for making sports bigger than the game has led to unmatched engagement on social media, where it consistently ranks as the No. 1 digital and social brand. Bleacher Report also provides an industry-leading fan experience on mobile devices through its unparalleled app experience. This year Bleacher Report was ranked as one of the ‘World’s Most Innovative Companies’ by Fast Company.

Bleacher Report is a division of Turner Sports. You can learn more at www.bleacherreport.com and on Instagram @BleacherReport.

Your New Role We are looking for a dynamic, detail-oriented manager to oversee the pipelines that power our sports app experience. This role is responsible for ensuring that the right mix of articles, highlights, and social updates reach fans in real time—through automated feeds, video ingestion, and personalization algorithms. You’ll serve as the connective tissue between programming, product and engineering, external content sources, and our data science / AI partners to create the most engaging and habit-forming sports feeds in the industry.

Role Accountabilities Own the ingestion, QA, and maintenance of RSS feeds, APIs, and external sources to ensure relevant, accurate, and timely sports news flows into the app

Partner with video ingestion providers to manage highlight and clip pipelines, ensuring high-quality, rights-approved video content lands in the right streams

Ensure ingestion of scores and stats working properly across leagues and teams

Select, evaluate, and integrate new external content sources (sites, tweets, league feeds, blogs) to broaden fan engagement

Partner with Product to send Bleacher Report content to external partners like Apple News

Collaborate with data science / AI teams to design and refine recommendation models and ranking algorithms

Define business rules to balance algorithmic personalization with editorial priorities (e.g., local team relevance, breaking news, playoff storylines)

Monitor algorithm output and ensure the right content mix is reaching the right fans at the right time

Manage and optimize automated push alerts based on personalized rules

Personalization & Automation Collaborate with data science / AI teams to design and refine recommendation models and ranking algorithms

Define business rules to balance algorithmic personalization with editorial priorities

Monitor algorithm output and ensure the right content mix is reaching the right fans at the right time

Manage and optimize automated push alerts based on personalized rules

Programming & Curation Partner with programming and sports leads to shape the narrative of feeds—making sure the app feels fresh, timely, and tuned to what fans care about most

Ensure feeds are updating in an automated fashion in real-time during live events to highlight trending plays, breaking stories, and social content

Create workflows for combining automated feeds + human judgment for optimal fan experience

Analytics & Optimization Collaborate with Analytics to track performance metrics (time spent, CTR, return visits, video views) and optimize feed logic accordingly

Run experiments (A / B tests, feature prioritization, algorithm adjustments) to continuously optimize feed engagement

Partner with product managers to evaluate and integrate new automation tools or personalization features

Qualifications 5+ years of experience in sports media, programming, or content operations

Hands-on familiarity with RSS feeds, APIs, CMS tools, and content ingestion systems

Strong analytical skills and experience working with data-driven personalization (bonus : SQL, Looker, Tableau)

Understanding of recommendation systems, personalization algorithms, or ML models (collaborative role, not building models directly)

Comfortable working at the intersection of programming, product, data science, and engineering

Passionate about sports and how fans consume content across formats

How We Get Things Done This section describes our guiding principles and how we operate day to day. Learn more at www.wbd.com / guiding-principles / and we look forward to discussing them during your interview.

Inclusion & Accessibility Warner Bros. Discovery is an equal opportunity employer. We consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, disability, and any other category protected by law. If you require adjustments or accommodations during the application or recruitment process, please visit our accessibility page for instructions to submit your request.

Compensation : Pay Range : $59,500.00 - $110,500.00 annually. Base pay is one component of the total compensation package, which may include bonuses and additional benefits. Actual salary will vary based on factors including location, experience, and performance. Benefits include health insurance, wellness program, life and disability insurance, retirement savings, and paid holidays, sick time and vacation.

Seniority level Mid-Senior level

Employment type Full-time

Job function Marketing, Public Relations, and Writing / Editing

Note : This refined description removes duplicate sections, consolidates sections into clear headers, and preserves the responsibilities and qualifications relevant to the Manager, Content Optimization role.

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