Area Director, NYC

Who We Are

FoundRae is more than a fine jewelry brand—it is a reflection of self-expression and transformation. Each piece is designed as a modern heirloom, imbued with symbols and stories drawn from archetypal, mythological, and classical traditions. Through our collection, we invite wearers to embrace their personal narratives, aspirations, and growth—wearing their values and intentions close to their hearts or hands.

Our work is rooted in the belief that everything you seek already exists within you. At FoundRae, we create meaningful pieces that act as both reminders and declarations of one’s journey and identity.

The Role

We are seeking an experienced and motivated Area Director to oversee our two New York City stores. Reporting to the Senior Director of Retail, this leader will be responsible for driving sales, optimizing operations, cultivating community relationships, and ensuring excellence in client experience across FoundRae New York City stores. The Area Director will serve as a key ambassador of the FoundRae brand and values—leading with integrity, inspiring teams, and executing both strategic and people-focused leadership to grow the NYC business.

Key Responsibilities

Finance / Commercial and Operations

• Oversee sales performance across two NYC locations, evaluating each store’s needs and opportunities for growth
• Develop and implement short- and long-term strategies to maximize sales and client engagement
• Manage and monitor store budgets, scheduling, and staffing coverage to ensure efficiency and operational excellence
• Ensure visual merchandising, inventory management, and store operations are consistently executed to brand standards
• Collaborate with Senior Director of Retail and functional partners in retail to support product launches and retail initiatives

Client Experience & Community Engagement

Talent & Leadership

Qualifications