Talent.com
Director of Ecommerce
Director of EcommerceThe Flex Company • Los Angeles, CA, US
Director of Ecommerce

Director of Ecommerce

The Flex Company • Los Angeles, CA, US
job_description.job_card.30_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Job Description

Job Description

Flex is seeking a growth-minded Director of Ecommerce with a passion for creating best-in-class digital experiences. This role will be central to driving revenue growth by managing customer activations through the digital funnel and optimizing the online merchandising of our products. Reporting to the Chief Revenue Officer, the Director of Ecommerce will ultimately be responsible for growing revenue through our owned e-commerce channels, as well as third-party commerce platforms (e.g. retailer.com’s, TikTok Shop, etc), and lead initiatives to improve key performance metrics such as CVR, AOV, and LTV, while enhancing the digital product experience to complement our physical products.

Our ideal candidate is highly skilled in developing and executing product roadmaps, thrives on turning strategy into action, and has a strong understanding of the intersection between marketing, customer experience, and technology. They will manage Ecommerce channels across DTC, Amazon, and retailer websites, prioritize initiatives, and collaborate with cross-functional teams to optimize the digital funnel for incremental revenue growth. The Flex Company offers a dynamic and fast-paced environment where self-starters can thrive and help shape the future of an emerging category.

Salary : $165-180k per year

Key Responsibilities :

  • Oversee and actively contribute to the management and improvement of the P&L across ecommerce channels, including DTC, Amazon, social marketplaces (e.g. Meta, TikTok), and retailer websites (e.g. Walmart, Target).
  • Own the forecasting process for ecommerce, ensuring accurate and data-driven predictions to guide strategic decisions.
  • Serve as a strategic leader for new revenue and profit opportunities, managing and executing our ecommerce promotional and sales calendar, with the ability to lead initiatives or delegate to cross-functional teams as appropriate.
  • Oversee the merchandising, bundling, online sales / promotions and other key performance areas, with a focus on prioritization and achieving business objectives across all channels
  • Develop and execute A / B testing strategies to inform decision-making and enhance performance (e.g. AOV, CVR, lighthouse scores) across key metrics.
  • Leverage UI / UX insights and analytics to balance site performance with a positive customer experience.
  • Oversee our CRM conversion and sales strategy to drive incremental revenue. Partner with the brand / marketing team on CRM brand strategy to ensure consistency and alignment across all touch points.
  • Drive digital execution of new product launches, promotions, and other initiatives.
  • Oversee SEO strategies for the site, ensuring they align with broader digital goals.

Key Performance Indicators :

  • Total Online Revenue and profit dollars
  • Average Order Value (AOV)
  • Conversion Rate (CVR)
  • Customer Lifetime Value (CLV)
  • Requirements :

  • Strong background in ecommerce management and analytics, with a proven ability to drive business results.
  • Extensive experience with P&L management and sales forecasting, with the ability to deliver accurate and actionable insights.
  • In-depth understanding of performance marketing, including the ability to structure and execute A / B tests effectively.
  • Proficient in utilizing UI / UX insights to optimize both performance metrics and customer experience.
  • Experience with Shopify, ReCharge, Klaviyo, and third party applications
  • Strong understanding and opinion on the customer digital journey, capable of guiding its strategic evolution.
  • Experience with SEO, with the ability to manage it effectively as part of a broader digital strategy.
  • Strategic understanding of product and consumer dynamics, enabling effective adaptation of strategies.
  • In 1 Month You Will :

  • Familiarize yourself with all ecommerce channels (DTC, Amazon, social marketplaces, retailer sites) and review respective current merchandising, bundling, and promotional strategies.
  • Get fully onboarded with the platform integrations and technical stack (Shopify, ReCharge, Klaviyo, and associated third-party apps).
  • Conduct audit of the DTC site focused on key metrics like CVR, AOV, and LTV, and begin identifying areas for quick wins.
  • Conduct audit of Amazon & retailer.com PDPs and identify optimization opportunities
  • Review the P&L for ecommerce channels and familiarize with the forecasting process to identify gaps in accuracy or insights.
  • Present a 90-day action plan to the Chief Revenue Officer, focusing on immediate opportunities to optimize the digital funnel, address any technical issues, and improve key performance metrics.
  • In 3 Months :

  • Implement and lead execution of key initiatives from the 90-day plan aimed at improving core KPI’s
  • Audit data flows and revenue reporting to identify and remediate any gaps in attribution and / or pixels
  • Analyze current SEO, site performance, UI / UX insights, and customer journey, assessing areas for improvement and alignment with business goals.
  • Evaluate A / B testing approach to optimize the customer digital journey and drive conversion through data-backed adjustments.
  • Ensure seamless execution of the ecommerce promotional and sales calendar, driving cross-functional collaboration to meet revenue objectives.
  • Begin owning the CRM strategy to enhance customer engagement, retention, and satisfaction
  • Establish performance monitoring systems for ecommerce KPIs and ensure regular reporting to leadership on progress and insights.
  • In 6 Months :

  • Deliver measurable improvements in ecommerce revenue and profitability across all sales channels (DTC, Amazon, social marketplaces, retailer websites).
  • Achieve significant optimization of CVR, AOV, and LTV, using insights from A / B testing, UI / UX improvements, and technical optimizations.
  • Drive successful product launches and promotions in line with the product roadmap, ensuring alignment with broader company goals.
  • Oversee the development and deployment of new digital features (e.g., enhanced subscription models, improved PDPs, personalized customer experiences).
  • Establish scalable processes for P&L management, forecasting accuracy, and operational efficiencies, ensuring data-driven strategic decisions.
  • Present a strategic review to leadership, outlining achievements, key learnings, and opportunities for continued growth in the next 6-12 months.
  • Our shared values

  • Lead with Intention : Leaders are made not born. Leadership is a practice of intention. And through that intention is how we will ultimately succeed in realizing our mission and vision.
  • Embrace Accountability : We are imperfect in our actions, results, and even sometimes our intentions. By making accountability a practice, we destigmatize failure, increase trust with others, and accelerate learning both at the individual and the team level.
  • Practice a Growth Mindset : Growth comes at the edge of our comfort zone. We repeatedly place ourselves there by risking failure and embracing the challenges that failure presents us to own our growth and support others in theirs.
  • Be You : We want people to show up as they are because that creates a healthier, more dynamic, and effective work environment. Just as much to do with being oneself, it’s everyone’s responsibility to create space for others to be their authentic self as well.
  • About Flex

    The Flex Company was founded on the belief that people deserve innovative, sustainable, life-changing period products. After years of disappointment and discomfort trying dozens of products, Lauren Schulte Wang founded Flex to create body-safe, medical grade alternatives that outperform traditional period products. Flex Disc and Flex Cup generate 60% less waste and have the capacity of up to three super tampons, all while maintaining the highest level of comfort through inventive engineering and rigorous testing.

    Flex is sold at over 28,000 stores across the US and is the #1 better for you period brand based on units sold. Committed to making its life-changing products accessible to as many people possible, Flex is available at Target, CVS, and Walgreens, and at flexfits.com.

    Flex is an equal opportunity employer. We recruit, employ, train, compensate, and promote regardless of race, ethnicity, religion, sex, gender, age, and other protected categories. From our hiring practices to the design of our flagship products, we believe equity and diversity is critical to the ideas, talent, and processes that help us create the most positive impact for our customers and for each other. We encourage people of all backgrounds and identities to apply to be a team member here. Moreover, Flex considers for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.

    Flex collects personal information from candidates as part of the application and hiring process. California residents can view our CCPA Notice at Collection and Privacy Policy, which serves as our "Notice of Collection" for applicants and employees under the CPRA.

    We pay competitive salaries, equity, & benefits including (but not limited to) medical, dental and vision health insurance, 401k, paid parental leave, open PTO, 401k, and a $1,000 annual learning credit.

    Powered by JazzHR

    FgNrtiwLNR

    serp_jobs.job_alerts.create_a_job

    Director Of Ecommerce • Los Angeles, CA, US

    Job_description.internal_linking.related_jobs
    Senior Manager, DTC & Ecommerce, Naturium

    Senior Manager, DTC & Ecommerce, Naturium

    e.l.f. Cosmetics • Los Angeles, CA, US
    serp_jobs.job_card.full_time
    Senior Manager, DTC & Ecommerce, Naturium.The Senior Manager, DTC & E-Commerce plays a pivotal role in driving Naturium's digital growth and innovation strategy. Reporting to the AVP, Digital, this ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Director, Business Development, Advanced Effects

    Director, Business Development, Advanced Effects

    Anduril • Costa Mesa, CA, US
    serp_jobs.job_card.full_time
    Director, Business Development, Advanced Effects.Anduril Industries is a defense technology company with a mission to transform U. By bringing the expertise, technology, and business model of the 21...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    E-Commerce Manager

    E-Commerce Manager

    VirtualVocations • Glendale, California, United States
    serp_jobs.job_card.full_time
    A company is looking for an E-Commerce Manager to oversee online booking and digital commerce operations.Key Responsibilities Manage the operational support for online booking tools (OBTs) and en...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Director of Ecommerce

    Director of Ecommerce

    The Flex Company • Los Angeles, CA, US
    serp_jobs.job_card.full_time
    serp_jobs.filters_job_card.quick_apply
    Flex is seeking a growth-minded Director of Ecommerce with a passion for creating best-in-class digital experiences.This role will be central to driving revenue growth by managing customer activati...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30
    Director of Website and Ecommerce - Vernon, CA

    Director of Website and Ecommerce - Vernon, CA

    Staffing • Los Angeles, CA, US
    serp_jobs.job_card.full_time
    Director of Website and Ecommerce.Location : Vernon, CA Full-Time.Requirements : Previous global experience Analytical and brand marketing mindset 7+ years of demonstrated success in a hands-on ecomm...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Director of E-Commerce

    Director of E-Commerce

    VersaDesk • Los Angeles, CA, US
    serp_jobs.job_card.full_time
    serp_jobs.filters_job_card.quick_apply
    About VersaDesk At VersaDesk, we’re redefining the modern workspace.As the original standing desk brand, we create ergonomic, productivity-driven furniture that helps people work smarter and ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days
    Head of E-Commerce Product Operations (Non-SaaS)

    Head of E-Commerce Product Operations (Non-SaaS)

    Whitecollars • Los Angeles, California, United States
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time
    serp_jobs.filters_job_card.quick_apply
    Head of Product & Operations? This could be your next big move.Full-Time | Remote-Friendly | Core Hours : 09 : 00-17 : 00 EST. Our client, a US-based innovator in personalized children's books, is on...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30
    Head of Ecommerce (Los Angeles)

    Head of Ecommerce (Los Angeles)

    Posh Peanut • Los Angeles, CA, US
    serp_jobs.job_card.part_time
    Posh Peanut is one of the fastest-growing DTC brands in the children's apparel space, loved by millions of families around the world. We specialize in ultra-soft, premium bamboo apparel for babies, ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Ecommerce Coordinator

    Ecommerce Coordinator

    Good American • Los Angeles, CA, US
    serp_jobs.job_card.full_time
    Good American is the first fully inclusive fashion brand that celebrates all dimensions of female power.Offering quality, style, and substance in every size 00-32, we are committed to challenging ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Ecommerce Manager (Los Angeles)

    Ecommerce Manager (Los Angeles)

    24 Seven Talent • Los Angeles, CA, US
    serp_jobs.job_card.part_time +1
    Contemporary Fashion Brand is seeking an Ecommerce Manager to join their team!.This role will be responsible for strategy execution, performance, and optimization for D2C site and international sit...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Ecommerce Manager

    Ecommerce Manager

    Parachute Home • Los Angeles, CA, US
    serp_jobs.job_card.full_time
    We're seeking an E-Commerce Manager to lead and continually enhance Parachute's digital storefront.Your mission is to create an engaging, easy-to-navigate shopping experience that drives conversion...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Director, Data Analytics - Commerce & Churn

    Director, Data Analytics - Commerce & Churn

    The Walt Disney Company • Santa Monica, CA, United States
    serp_jobs.job_card.full_time
    Director, Data Analytics - Commerce & Churn.Director, Data Analytics - Commerce & Churn.The Data Intelligence & Analytics (DnA) team sits at the heart of The Walt Disney Company’s streaming ecosyst...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Director, E-Commerce

    Director, E-Commerce

    Patrick Ta Beauty • Los Angeles, CA, US
    serp_jobs.job_card.full_time
    Patrick Ta Beauty is looking for a strategic and execution-focused Director, Ecommerce to lead our growing DTC business.This role owns site performance, campaign execution, platform innovation, and...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Ecommerce Manager

    Ecommerce Manager

    24 Seven Talent • Los Angeles, CA, United States
    serp_jobs.job_card.permanent
    Contemporary Fashion Brand is seeking an Ecommerce Manager to join their team!.This role will be responsible for strategy execution, performance, and optimization for D2C site and international sit...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    VP of Ecommerce Sales - Vernon, CA

    VP of Ecommerce Sales - Vernon, CA

    Staffing • Los Angeles, CA, US
    serp_jobs.job_card.full_time
    Job Title : VP of Ecommerce Sales.Citizens and those authorized to work in the U.We are unable to sponsor at this time.KNOWLEDGE AND SKILL REQUIREMENTS. BS / BA Degree in Business Administration or rel...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Director of Global SEO

    Director of Global SEO

    Xsolla • Los Angeles, CA, US
    serp_jobs.job_card.full_time
    Xsolla is seeking an experienced SEO leader with a proven track record of building and executing full-stack SEO strategies at a global scale. The person most successful in this role will bring a uni...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Sales Account Executive - Remote

    Sales Account Executive - Remote

    Riverside Payments • Altadena, California, US
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time
    Job Summary Riverside Payments is one of the largest and fastest growing merchant services companies in the nation.We give businesses the ability to accept debit and credit cards as a form of payme...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    eCommerce Operations Lead

    eCommerce Operations Lead

    Complex • Los Angeles, CA, US
    serp_jobs.job_card.full_time
    Created in 2002 by Marc Eck?, Complex is a leading global youth entertainment network showcasing the evolution of major pop culture categories, including streetwear and style, music, sneakers, and ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Director of Subscriptions

    Director of Subscriptions

    Ziff Davis • Los Angeles, CA, US
    serp_jobs.job_card.full_time
    IGN Entertainment, a division of Ziff Davis, Inc.Across its 16 digital properties, IGN Entertainment reaches more than 490 million monthly users in 110 countries and engages with 85 million fans on...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    EA to CEO (Board of Directors experience)

    EA to CEO (Board of Directors experience)

    Vaco by Highspring • Altadena, California, United States
    serp_jobs.job_card.permanent
    Vaco Los Angeles is working with a client in the Nonprofit / Entertainment industry who is looking for an Executive Assistant to the CEO and Board of Director support. This opportunity is located in B...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted