Media Planner

Position : Media Planner

Perm : $90,000 - $120,000

Location : Arlington VA

Schedule : 5 days a week onsite (no flexibility on this)

Must-Haves :

• 6 + years of media / ad buying / planning experience - specifically political space (conservative space)
• Programmatic buying, ad buying, digital buying
• Hands on with ad servers, DSPs, and social buying platforms (DCM, the Trade Desk, StackAdapt, Meta Ads Manager, etc.)
• Experience being strategic partners to external customers
• Experience with ad reporting and measurements (running measurement studies, testing effectiveness of the ads, etc.)

Pluses :

Day-to-Day :

A client of Insight Global is looking to hire a Senior Media Planner to join one of our clients in the Arlington, VA area. This person will play a major role in developing and guiding the strategy, targeting, execution and performance measurement of digital media campaigns. He or she is responsible for analyzing campaign performance through data from ad platforms, internal insights, and reporting and measurement tools. This is a direct hire opportunity, and will be local to Arlington VA.

Additional Notes :

Need someone who knows the mechanics of purchasing the space and the Ad is created by their team, they are looking for someone to do the work. Additionally, we need someone who is technical enough to understand the systems.