A company is looking for a CRM Manager to drive retention marketing strategy for Modo Social Casino.
Key Responsibilities
Manage CRM strategy focused on driving retention KPIs, reducing churn, and reactivating users
Monitor and analyze CRM performance metrics, providing insights and reporting for strategic adjustments
Develop and execute CRM campaigns to enhance player engagement and oversee promotional setup
Required Qualifications
Bachelor's degree in Marketing or related field, or equivalent work experience
3+ years of experience in the casino gaming or social gaming industry
Proven experience in executing and scaling CRM campaigns with measurable outcomes
Strong analytical skills to interpret CRM performance data and adjust tactics
Proficiency with CRM tools, email service providers, and experience with A / B testing and automation
Crm Manager • Hialeah, Florida, United States