Director, Creative Automation & Asset Strategy - Sam's Club Job at Walmart in Be

Position Summary

The Director of Creative Automation & Asset Strategy will lead the evolution of how we produce, manage, and scale creative content at Sam’s Club. This role is rooted in automation—designing and implementing systems that streamline creative production and enable personalization at scale. But it also recognizes that automation is only as powerful as the assets it draws from. That’s why this leader will also oversee the strategy and operations behind our creative asset libraries, ensuring they are structured, accessible, and optimized for automated workflows.

This is a hybrid role for a systems thinker who understands both the creative process and the infrastructure that supports it. You’ll partner closely with external agencies and internal teams to drive innovation, efficiency, and brand consistency across every touchpoint.

Key Responsibilities

• Architect and implement creative automation workflows across channels and platforms.
• Design modular, reusable templates that support dynamic content generation.
• Integrate data feeds and personalization logic into creative production pipelines.
• Collaborate with creative, media, and tech teams to identify automation opportunities upstream (e.g., during briefing and planning).
• Oversee creative direction at external agencies, ensuring alignment with automation strategy and brand standards.
• Monitor performance metrics and continuously optimize automation systems for speed, quality, and impact.

Asset Strategy & Management

Required Competencies

Ideal Candidate Profile

You are a creative technologist who thrives at the intersection of storytelling and systems. You’ve led automation initiatives that transformed how creative work gets done—and you understand that great automation starts with great asset hygiene. You’re comfortable toggling between high-level strategy and operational detail, and you know how to bring people along on the journey. You’ve worked with agencies, built scalable content ecosystems, and know how to use technology to unlock creative potential.

Strategic Considerations

This role is critical to our ability to scale personalized marketing and member engagement. As we grow, we need to move faster without sacrificing quality or brand integrity. That means building a creative engine powered by automation, fueled by well-managed assets, and guided by a clear strategic vision. This director will be at the center of that transformation.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and / or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

For information about PTO, see One.Walmart.

The annual salary range for this position is $110,000.00-$220,000.00. Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include Stock.

Minimum Qualifications

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Preferred Qualifications

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Primary Location

2101 Se Simple Savings Dr, Bentonville, AR 72712-4304, United States of America

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