Senior Manager, Acquisition Marketing

A company is looking for a Senior Manager, Acquisition & Paid Media.

Key Responsibilities

Manage paid media campaigns across various platforms, ensuring effective budget allocation

Develop and optimize acquisition strategies to meet customer acquisition cost (CAC), return on ad spend (ROAS), and lifetime value (LTV) targets

Collaborate with cross-functional teams and external agencies to drive campaign performance and identify growth opportunities

Required Qualifications

6+ years of experience in acquisition marketing with a proven track record of efficient spend scaling

Experience managing annual budgets exceeding $5M

Proficiency in business intelligence tools such as Looker

Agency or vendor management experience

Ability to lead through influence and collaborate on cross-functional priorities