Director of Paid Media Job at Darkroomagency in New York

Darkroom is a vertically integrated digital agency pioneering the next generation of consumer-facing brands. We’re a category leader in results-driven growth marketing, intentionally structured around deep partnerships with our clients to launch, scale, and evolve digital-first brands. We have been recognized as one of the fastest growing private companies in America by Inc. 5000 (2023), a top 1% digital advertiser by Varos (2023), and our founders were named Forbes 30 Under 30 recipients for Marketing and Advertising North America (2024). What you’ll do : As a Director of Paid Media, you will be responsible for a small portfolio of game-changing brands that have engaged with Darkroom to accelerate their growth. You are one-half management consultant — spending your day dissecting inefficiencies within the business and marketing programs — and one-half growth leader, building and orchestrating a Darkroom team meant to deliver growth. This is a client-facing position meant for the best and brightest in performance marketing, capable of leveraging their unique skillset.

Develop integrated growth strategies that deliver millions in yearly growth for clients.

Developing campaigns where all marketing channels are working together and be able to clearly articulate overall themes as well as trends across the paid media plan

Work on financial projections, budgets, P&L, and other financial documents to be shared internally, with the client, and used as a north star for work.

Work with our data team to deliver financial projections, customer cohort analyses, media plans, and media mix models.

Leverage these data insights to develop unique marketing strategies across various industries.

Work alongside multiple teams of designers, paid acquisition marketers, retention marketers, and data analysts across the globe for your client portfolio.

You should apply if this sounds like you : 5+ years of Paid Social experience with a minimum of 4 years E-Commerce Paid Social experience.

You are excited by complex challenges that require innovative marketing strategies to unlock scale.

Your 5-10 year plan has you becoming a CMO or CEO of your own brand.

You are excited by the challenge to work at the intersection of performance marketing, creative advertising, and financial analysis.

You have an acute attention to detail and are capable of project managing large teams with various functions.

You are able to be flexible, understand shifting client needs, deal with ambiguity, and adapt to the situation.

You are not afraid to be a leader and deliver thoughtful direction that keeps projects on track.

You are proficient in financial projections, dealing with P / Ls, and holding your own with Private Equity firms, CEOs, CFOs, or a board of directors when challenged to defend your strategies surrounding marketing movements and paths to scale.

You are excited to work with innovative data models that give you unique insights into product, customer, and marketing data. You thrive on this data to develop new strategies.

Know the entire acquisition marketing landscape, and have a perspective on how to build world-class campaigns in today’s changing landscape – this includes knowledge of the tools to use, running effective campaigns, the metrics to measure, and the proper attribution methodologies

You like building teams and are comfortable being the quarterback, directing retention, paid media, creative, and data teams in harmony to deliver efficient growth.

Experience in online sales channel strategies; Shopify, Amazon, third-party fulfillment, and wholesale.

What it's like to work at Darkroom : We're building the future of advertising and are looking for the minds to help us do it. We only seek out the best—from our clients to our people. Our team is our most sacred asset, and we offer highly competitive salaries and the following perks :

Unlimited Vacation Policy and Holidays : Rebooting is one of the most important parts of growth. At Darkroom, you have access to a flexible vacation policy and 10 holidays throughout the year to keep you recharged and sharp.

Location, location, (or no) location : Remote-first culture with a strong community base. With Hubs in the Bay Area, New York, Philly, Lisbon, Sao Paulo, and Cape Town.

Health & Wellness : Company-sponsored medical, dental, and vision benefits with, so you can stay as healthy as can be.

Finances, growth, and retirement : After one year with Darkroom, we deliver a robust 401k program with company match, equity incentives, and a profit-sharing opportunity so we can help you save as the company grows.

Endless opportunities for growth : Our agency is founded on an interdisciplinary approach, giving Darkroomers insights into services far beyond your job description. Grow your skills and interests beyond your niche and stay at the forefront of the industry through total immersion in cross-functional collaboration.

Parental Leave : flexible parental leave benefits to support new parents during this important transition, ensuring time to bond with their families while maintaining work-life balance.

Our Hiring Process and Compensation : The hiring process for this position typically follows three stages; phone screen, hiring manager, and Executive calls.

Equal Opportunity Statement

Darkroom is an equal opportunity workplace—we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national orientation, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements

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