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Marketing & Communications Manager

Marketing & Communications Manager

Bridges HomewardCambridge, MA, USA
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THE AGENCY : Founded in 1873, Bridges Homeward has evolved over time into a group of dynamic, highly dedicated, mission-driven professionals meeting the current needs of the Greater Boston community. We work diligently towards our mission : to provide high-quality support and advocacy for children, adults, and families. Our goal is for everyone to find permanency!

PURPOSE & SCOPE : The Marketing and Communications Manager works 22.5-30 hours per week and is a key member of the Bridges Homeward Development team, responsible for the strategic implementation of fundraising initiatives, communications, and public relations to sustain and grow Bridges Homewards' programmatic impact and long-term financial strength. This position will report to the Director of Development and work collaboratively with the Development Associate and the Senior Philanthropic Manager.

DUTIES AND RESPONSIBILITIES :

Strategic Communications

  • Work closely with the director of development to develop and execute an annual communications and marketing plan aligned with organizational goals.
  • Craft compelling messages that clearly communicate our mission, values, and impact with a clear call to action.
  • Ensure consistency of messaging across all communication platforms and materials.

Marketing and Branding

  • Plan and manage digital marketing campaigns, including social media (LinkedIn, Facebook, Instagram, and website content.
  • Collaborate with program directors and staff to promote services, events, and initiatives.
  • Design or oversee the production of promotional materials, newsletters, and annual reports.
  • Write and distribute press releases, op-eds, and media advisories.
  • Coordinate media interviews, speaking opportunities, and public appearances.

    • Digital Presence & Content Management

  • Manage the organization's website, ensuring it is up to date and user-friendly.
  • Lead content creation for blog posts, videos, impact stories, and donor spotlights.
  • Track and analyze digital metrics to refine communication strategies.

    • Fundraising Events :

  • Play a key role in supporting the annual impact event and fundraising events –
  • Preparing invitations and outreach materials, creation of run of show, speaker presentations, visuals, vendor booking and communication, oversight of live donor platform.

    • Donor Communications

  • Work closely with development staff to create donor engagement campaigns and fundraising appeals.
  • Design donor-centric communication materials, including thank-you letters, reports, and campaign updates.
  • Support event promotion and follow-up communications.

    • Team Collaboration & Capacity Building

  • Coordinate with program directors and staff to gather stories, statistics, and updates for use in communications.
  • Demonstrate attention to detail and possess superior organizational and communication skills and an ability to handle multiple tasks, deadlines and changing priorities.
  • Train staff on brand messaging and media engagement best practices.
  • Manage external consultants, designers, or freelancers as needed. Direct graphic designers, photographers or other media-production specialists if utilized to complete targeted projects.
  • Be available to represent the agency at special events, meetings, and other off-site programs, as needed.
  • Demonstrate attention to detail and possess superior organizational and communication skills and an ability to handle multiple tasks, deadlines and changing priorities.
  • Perform other tasks as assigned.
  • Work proactively, independently, and collaboratively.

    • Requirements :

  • Bachelor's degree in communications, Marketing, Journalism, Public Relations, or a related field.
  • 3–5 years of experience in communications and / or marketing, preferably in a nonprofit or mission-driven organization.
  • Excellent writing, storytelling, and editing skills with attention to tone and audience.
  • Proficiency with social media platforms.
  • Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
  • Strong organizational skills and the ability to manage multiple projects and deadlines.

    • Other Requirements :

  • Valid Driver's License.
  • Must be able to occasionally lift up to 50lbs.
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