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Marketing Transformation Product Owner

Marketing Transformation Product Owner

MediabistroWilmington, DE, United States
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Marketing Transformation Product Owner

As a marketing transformation product owner for offer management in Card Marketing, you will lead the development of a transformative roadmap for offer data. You will work closely with execution teams to innovate and streamline processes. Your role involves crafting a centralized offer data management strategy and integrating it with other content types, ensuring quality, speed, and efficiency in marketing execution. Collaborating with cross-functional teams, you'll design and implement new processes and capabilities, driving impactful change in the industry's largest marketing execution space. Your leadership will be pivotal in uniting teams, overcoming barriers, and delivering consistent marketing and customer experiences.

We are looking for a driven and enthusiastic leader to deliver a breakthrough process and capability transformation roadmap for offer data across Card Marketing. The candidate will need to take a visionary and innovative approach to developing a strategy for how we (a) work hand in hand with execution teams to ideate offer related capabilities to support critical marketing strategy needs (b) develop a centralized offer data management strategy across acquisitions and existing customer portfolios (c) enable capabilities to allow for integration between offer data and other content types (e.g. disclosures and offer data) and (d) establish process redesign and automation for offer request intake, execution, and management - to meet our business goals of marketing execution quality, speed, and efficiency. The candidate will collaborate with a team of marketing transformation product owners to develop and deliver the roadmap that will radically elevate how we plan, manage, and activate campaigns in the industry's largest marketing execution space. You will partner with our Planning, Campaign Management, and Activation team; Product; Legal / Regulatory Review; and LOBs to design and build new processes and capabilities. You will be the day-to-day glue that brings teams of people across Card Marketing together to deliver on the strategy objective and a leader we look to in order to understand progress and barrier through transformation. You must be a player who is unafraid to roll up your sleeves and demonstrate by doing. You must be able to operate within a highly matrixed organization, effectively influencing and communicating cross-functionally with all levels of management to enable business and financial results. You must be comfortable with ambiguity and be able to create structure where it may not exist. Finally, you must have a track record for leading teams through change and be unafraid to challenge the status quo to reimagine how we do business to deliver a consistent marketing / customer experience.

Job responsibilities :

Serve as a thought leader, driving strategic, complex, and highly visible programs.

Be accountable for strategic design and the establishment of new capabilities and ways of working.

Lead successful end-to-end execution and delivery of program objectives.

Lead a squad of cross-functional team members to clearly establish a problem statement, opportunity goals, baseline data, measures of success, and business requirements.

Facilitate ideation sessions across a matrixed group of stakeholders and consolidate a single, prioritized solution across a complex program.

Maintain an analytical mindset to understand, develop, and synthesize requirements, risks, and cross-dependencies during roadmap delivery across multiple program workstreams.

Ensure communication, alignment, and coordination across all stakeholders.

Build relationships with cross-functional teams, including Technology, Legal, and Regulatory Controls teams.

Collaborate with the program manager on an ongoing governance model.

Create an environment where all voices are heard, and ideas are openly welcomed and debated.

Required qualifications, capabilities, and skills :

6-8+ years of related experience (product owner preferred; marketing or program management helpful)

End to end program delivery experience - including understanding of best practices, tools, and processes

Demonstrated initiative and creativity to ensure successful and timely execution - strategic thinker with proven analytical abilities

Proven ability to manage a team through ambiguity typical of a large-scale business initiative and define path forward

Familiarity with agile practices and collaboration tools

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. Those in eligible roles may receive commission-based pay and / or discretionary incentive compensation, paid in the form of cash and / or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation. Equal Opportunity Employer / Disability / Veterans.

Base Pay / Salary : New York, NY $110,200.00 - $160,000.00 / year

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Product Owner • Wilmington, DE, United States

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