GlobalchannelmanagementNew York, New York, United States
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Marketing Mgr needs 5+ years experience
Marketing Mgr requires :
Bachelors Degree or equivalent experience in Marketing or Advertising field.
5+ years of experience
In-depth marketing knowledge, including consumer-centric initiative development, creative and marketing communications development, and in-market execution
Ability to collaborate with a variety of team members and levels in a matrix organization
Strong analytic skills with experience in developing marketing plans by integrating consumer research and a variety of data types and sources.
Strong project management skills with a clear focus on results
Experience with Oracle Responsys or IBM Unica is a plus PREFERRED QUALIFICATIONS
Ecom experience
Optical experience
Retail experience
Consulting background
Marketing Mgr duties :
Manages the strategic development of a customer-centric, loyalty-based approach and CRM initiatives; focused on run-the-business
Devises and implements strategies to deliver program goals.
Produces Marketing Communications plan from the Marketing Plan supplied by the brand / marketing team
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Mgr Marketing • New York, New York, United States
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