Texas Highways Audience Engagement Editor Job at Nashville Public Radio in Austi

Texas Highways seeks an Audience Engagement Editor to deepen our connection with readers through newsletters, engagement campaigns, and other digital communications. This hybrid role combines tactical execution with creative storytelling—ideal for a strong communicator who understands how to grow audiences across digital platforms. You’ll collaborate across editorial, circulation, and marketing teams to drive outreach, engagement, and audience growth. The ideal candidate should be digitally savvy, have strong writing skills, be curious about emerging media and knowledgeable about the state of Texas.

This position reports directly to the Publisher; day-to-day work and strategic planning are led by the Digital Strategy Manager.

Key Responsibilities :

• Write, build, and manage Texas Highways ' weekly and special-edition newsletters
• Monitor and respond to audience feedback across channels
• Coordinate and implement digital campaigns, partnerships, and promotions
• Collaborate with circulation and marketing on acquisition and retention messaging
• Contribute to audience analysis, testing, and engagement strategies
• Contribute to development of digital products

Detailed Job Duties :

Plan, write, build, and send weekly newsletters and special issues

Support business and editorial-led digital campaigns

Monitor reader messages via digital channels; route and respond as appropriate

Perform specific duties as assigned by the Publications Section Director (Publisher) or Division Director

Minimum Qualifications :

Licenses and Certifications :

Preferred Qualifications :

Physical Requirements and Working Conditions :

Conditions of Employment :

Position Information

Texas Highways seeks an Audience Engagement Editor to deepen our connection with readers through newsletters, engagement campaigns, and other digital communications. This hybrid role combines tactical execution with creative storytelling—ideal for a strong communicator who understands how to grow audiences across digital platforms. You’ll collaborate across editorial, circulation, and marketing teams to drive outreach, engagement, and audience growth. The ideal candidate should be digitally savvy, have strong writing skills, be curious about emerging media and knowledgeable about the state of Texas.

This position reports directly to the Publisher; day-to-day work and strategic planning are led by the Digital Strategy Manager.

Benefits And Perks

At TxDOT, we value work-life balance and are committed to providing our employees with a comprehensive range of benefits and programs, including :

In 2024, TxDOT was recognized as a Best Place for Working Parents, and many of our offices statewide are also designated as Texas Mother-Friendly Worksites. These recognitions reflect our dedication to supporting families and promoting a healthy work-life balance.

For a complete list of our total compensation package please visit our website at : Total Compensation Package

To view benefits available to all State of Texas employees visit : Benefits at a Glance | ERS (texas.gov)

Job

Travel / Public Information

Schedule

Full-time

Employee Status

Regular

Job Type

Standard

Job Level

Non-Management

Job Posting

Aug 7, 2025, 2 : 29 : 37 PM

State Job Title / s

Information Specialist IV

Military Occupational Specialty (MOS)

TxDOT is committed to hiring veterans. To assist in determining whether your military experience may pertain to the minimum requirements for this position, Military Occupational Specialty (MOS) codes from each branch of the U.S. Armed Forces have been assigned to each state classification code / title where applicable. The MOS codes are grouped by occupational category.

To view the MOS codes please click on link below and click on the appropriate occupational category.

https : / / hr.sao.texas.gov / CompensationSystem / JobDescriptions

Applicant Information

The Texas Department of Transportation is an Equal Opportunity Employer.

If requested, reasonable accommodations will be made for persons with disabilities for any part of the employment process in accordance with the Americans with Disabilities Action of 1990.

Please click this link to read the information for applicants : Additional Applicant Information

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