Marketing Director Job at Golden Fowler Home Furnishings in Traverse City

Golden Fowler Home Furnishings has been Traverse City’s locally trusted furniture store since 1960. We believe your home isn’t just a place – it’s a feeling. Our passion is building connections with our customers and bringing the vision for their home to life. Our goal is for our marketing efforts to reflect what we represent as a brand and what it means to be known in our community. With your talent and our culture, we’ll develop cohesive branding across all platforms and strategize marketing campaigns that reflect who we are.

Responsibilities

Develop and lead integrated marketing strategies across digital, print, and in-store channels

Create and execute promotional campaigns, including commercial production

Analyze market trends and adapt strategies accordingly

Develop and execute long-term marketing strategies aligned with business goals

Produce design assets and photographs for digital, print, and social media campaigns

Balance high-level strategy with hands-on creative execution

Manage marketing calendars, timelines, and production workflow

Qualifications

Bachelor’s degree in Marketing, Communications, or related field

3-5 years of experience in Content Marketing and Management

Experience in managing large marketing budgets

Portfolio showcasing past marketing campaigns with visual media (design, video, photography)

Skills

Excellent verbal and written communication skills

Strong understanding of Adobe Creative Suite (Premiere Pro, Photoshop, Illustrator)

Photography and video editing skills

Copywriting and script writing

Knowledge of website development, search engine optimization, and Google Analytics

$60,000 - $95,000

How to apply : please send resume and cover letter to ellie@goldenfowler.com

Job details

Seniority level : Mid-Senior level

Employment type : Full-time

Job function : Marketing and Sales

Industries : Retail Furniture and Home Furnishings

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