Email Marketing Specialist

About Agital

At Agital, we challenge the status quo and embrace innovation and agility to propel our clients' business toward measurable, impactful results. Trust is our currency, and momentum is our mantra. We invest in our people, our clients, and our partners to foster an environment primed for growth.

With decades of expertise guiding our insights-driven services, we craft revolutionary marketing strategies that seamlessly integrate tech and talent, daring to defy convention and designed for impact.

Agital is the Impact agency. We're an integrated marketing partner serving clients of all sizes and across a variety of industries with services including paid and organic search, social, and programmatic, public relations (PR), business consulting, marketing automation, website development, UX design, and more.

Our team of digital marketing and holistic strategy experts are nimble, using the latest data sourced from our industry-leading proprietary software paired with decades of experience to achieve measurable growth.

About the role

We're looking for a highly skilled and data-driven Technical Email Marketing Specialist to join our dynamic agency team. In this role, you'll be a key player in designing, executing, and optimizing email marketing campaigns for our diverse portfolio of clients. You'll be the technical backbone of our email channel, responsible for translating client goals into sophisticated, automated, and high-performing email workflows. This role requires a blend of technical expertise, analytical thinking, and a deep understanding of email marketing best practices.

What you'll do

• Campaign & Automation Build : Design, build, and deploy complex email automation workflows, triggers, and drip campaigns within platforms like HubSpot and Salesforce Marketing Cloud. This includes setting up lead scoring and measurement strategies to track prospect activity through the funnel, while leveraging account-based marketing (ABM) tactics to deliver highly personalized messaging and segmentation tailored to specific contacts and their phase in the customer journey.
• Data & Segmentation : Leverage customer data from CRM and other sources to build and maintain dynamic email lists and segment audiences. You'll be responsible for tailoring email content to maximize relevance, engagement, and conversion rates.
• Template & Content Management : Build and maintain dynamic email templates that ensure consistent branding and rendering across various email clients.
• Quality Assurance (QA) : Perform thorough QA on all email campaigns to ensure flawless execution. This includes :

Testing all links, CTAs, and campaign landing pages for accuracy.

Conduct rigorous A / B testing on all email elements, including subject lines, content, design, and send times to continuously improve campaign performance.

Qualifications

Nice to Haves :

Working At Agital

We believe that great work is only possible with great people. We want to find people who believe in our mission, vision and values and feel inspired to grow while they're here.

Our People & Culture

We're working to create an inclusive culture that empowers our people to be who they are, contribute their unique perspectives, and make a difference individually and collectively. It enables us to leverage different ideas and bring more creativity and innovation to everything we do. We want Agital to be one of the most rewarding places you will ever work.

What We Offer

A dynamic and rewarding work culture!

At Agital, we want to improve the state of our world. Each of us has a responsibility to drive equality and inclusion in our communities and workplace. We are committed to hiring and retaining a diverse workforce. We view everyone as an individual, and we understand that inclusion is more than just diversity – it's about belonging. We celebrate the fact that everyone is unique, and that's what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the diverse clients we work with.

Benefits & Compensation

Agital offers a dynamic and rewarding work culture and benefits including

No agencies please. Agital is an equal opportunity employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status, or any other characteristic protected by law. This job description may not be complete, and roles and responsibilities may change. We cannot offer visa support at this time.

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