Marketing Partnerships and Activations Coordinator - Year Round, On-Site

Partnerships And Activations Coordinator

At 67 miles away, Winter Park is the closest ski resort to Denver. With easy access to 765,000 acres of public land, Winter Park is home to endless adventures. Whether you are looking to have your first taste of a winter season or to build a long-term career, we have something for everyone.

The Partnerships And Activations Coordinator balances strategic alignment, flawless execution, and efficient administration to deliver on partnership agreements and activations at Winter Park Resort. This role is responsible for the execution of marketing deliverables for our partners and sponsors. The dynamic candidate must be a problem-solver, with a high level of organizational skills and ability to take initiative. The position will be reported directly to the Events And Partnerships Manager in the Marketing Department.

This position assists in the planning, logistics, and day-of execution of activations ranging from tastings and demos to full-scale event sponsorships. The coordinator also handles essential administrative responsibilities such as contract routing, comp fulfillment, deliverables tracking, and reporting to support the Events And Partnership and Marketing Teams. By maintaining operational excellence, aligning with resort and Alterra strategies, and driving measurable outcomes, the Partnerships Coordinator directly supports both short- and long-term revenue growth while strengthening the resort's brand relationships. The best candidate must work well under pressure and tight deadlines as well as be available to work weekends, holidays, and longer shifts to ensure event success.

Hourly pay range : $20 - $24 / hour. This is full-time, in-person, on-site position.

Serve as the primary on-site contact for partners, ensuring seamless communication and execution.

Translate strategic partnership objectives into actionable, measurable plans.

Coordinate cross-departmental collaboration with events, operations, hospitality, and marketing teams.

Track and report on partnership performance through quarterly, seasonal, and ad hoc reporting.

Coordinate the implementation of brand partner deliverables including but not limited to, event activations, business unit promotions, signage, social media inclusions, and digital placements.

Oversee activation logistics, including timelines, permits, vendors, and resource coordination, and manage on-site, day-of activations to ensure smooth operations and high-quality guest and partner experiences.

Ensure compliance with risk, safety, legal, municipal, HOA, Village association, Brand, and USFS regulations.

Align partnership deliverables with Winter Park strategies and Alterra Priority Programs.

Review contracts, collect stakeholder feedback, and ensure obligations are fulfilled on time.

Manage comp lodging and ticket requests, fulfillment, and tracking.

Oversee delivery, storage, and inventory of partner materials.

Coordinate and track in-kind product usage to ensure accurate fulfillment and reporting.

Maintain partnership documents, including partnership frameworks, work orders, run-of-shows, deliverables trackers, and event calendars.

Assist with and streamline administrative processes to reduce burden on marketing and events staff.

Uphold high standards of partner satisfaction, responsiveness, and operational excellence as partnership volume grows.

Assist in scheduling and communicating responsibilities to part-time event staff. Oversee part-time staff at events to ensure execution of responsibilities.

Assist in maintaining budgets, including invoice management, reporting, and entering expenses.

Maintain and update calendar of all activations and vendor database.

Build strong relationships with vendors and industry experts.

Work effectively with the internal Marketing team to ensure the partnerships promotion plan is executed.

Other administrative duties as assigned. Event Collaborative Support : Assist in event related tasks and day-of support for other resort events as assigned by manager.

This position will interact with (and indirectly may supervise some staff within) Marketing, Sales, Lodging, Food & Beverage, Ski and Ride School, Competition Center, Mountain Operations, Terrain Park Staff, Alterra Partnership Shared Services Program, Guest Services Staff, and Corporate and Promotional Partners, General Counsel, Risk Management, the Winter Park Fraser Chamber of Commerce and The Village at Winter Park. Indirect supervision relates to management and coordination of all elements of events, sponsorships, and promotions. This job description is an overview of the scope of responsibilities and is not intended to be an inclusive list of job tasks and expectations. With the evolution of this resort and position, the responsibilities of this position may change.

Self-starter who is eager to come up with partnership and activation ideas, able to set goals and priorities, and operate in a rapidly changing environment. Problem solver that has a solution-based mindset. Strong work ethic with the ability to work efficiently and meet clear deadlines. Creative thinker who keeps a pulse on current industry, brand, and consumer trends to create relevant activations. Highly organized with strong project management skills and keen attention to detail. A real passion for unique activations, entertainment, and creating exceptionally unique experiences. Able to think quickly and is nimble enough to change direction as needed. Must be a team player with the willingness to learn new skills, bring energy to the team, and thrive independently as well as with the larger group. Can build effective relationships across teams to accomplish a common goal. Able to balance multiple competing priorities. Excellent communication in written, verbal, and creative formats.

Bachelor's degree in events management, marketing, or related field preferred, or equivalent combination of education, training, and experience. Minimum 1 year experience in partnership coordination or activations. Proven experience planning, and promoting small-to-mid scale events or animation programming required. Understanding of events planning / operations; a pulse on current trends as well as an ability to keep events relevant and fresh required. Proficiency in Microsoft Office Suite; high proficiency in Excel required. Passionate outdoor enthusiast with a love for the mountain lifestyle.

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Able to lift, carry, or otherwise move and position a minimum of 50 pounds on an occasional basis. Ability to drive a motor vehicle and valid driver's license. Manual dexterity to operate a computer and other common office equipment on a constant basis. Auditory and visual acuity to operate computers, phones, mobile devices and basic office equipment on a constant basis. Ability to work for extended periods of time sitting, bending, reaching, and speaking on a constant basis. Ability to work for extended periods of time standing, walking, kneeling, pushing and pulling on an occasional basis. Talking and hearing occur continuously in the process of communicating with guests, supervisors, and other employees.

Indoor / Outdoor : This job is primarily inside, but will require outside and on-mountain work from during vendor meetings, on event days, and at other times. While performing the duties of this job, the employee may be exposed to harsh and varying outside weather conditions. Hazardous Materials / Noise : The noise level in the workplace is usually moderate. Travel Requirements : This position does not require regular travel; however, from time to time, travel to industry events and other locations may be required. Hours : This position will be required to work evenings, weekends, and holidays.

This position description is an overview of the scope of responsibilities for the role described above. With the evolution of Winter Park Resort, the responsibilities of this position may change as may the dates associated with many of the tasks. During these times of change, this position requires the flexibility and willingness to accept new responsibilities and potentially transfer others. It will also be the responsibility of any employee of Winter Park Resort to be a positive influence on the transformation of the resort and its associated lines of business. Winter Park Resort is an Equal Opportunity Employer and is dedicated to the principles of equal employment opportunity in any term, condition, or privilege of employment. Recruiting timelines vary by position, however, all Winter Park Resort positions accept applications for a minimum of 3 business days from the posting date listed above. This position is open and still accepting applications.