MARKETING MANAGER

Overview :

It is the responsibility of the Marketing Manager t o prepare and execute special events and promotions, including budgets, for Casino Marketing, Preparation and execution of an annual marketing calendar and invite project sheet.

Manage marketing staff, and office functions. Develop a strong customer base and generate revenue for the casino. Oversees the daily operations of Special Events & Promotions and Advertising.

Responsibilities :

ESSENTIAL DUTIES AND RESPONSIBILITIES :

• Responsible for interviewing, hiring, training, scheduling, and managing the Marketing Team.
• Plan and execute all special events and promotions
• Assist in the creation of proformas, proposals, and strategies for all marketing initiatives including, but not limited to, special events, promotions, and players club, as well as Casino Marketing, Database / Direct Marketing, and Entertainment initiatives
• Create and update SOPs for all Special Events & Promotions.
• Coordinate reporting of program results with Planning & Analysis team and Internal Audit
• Coordinate the execution of events and promotions with involved departments
• Maintain effective use of resources, scheduling, staff levels, expense purchases, capital purchases, etc.
• Act as a liaison with a variety of vendors
• Assist in annual budget preparation as well as monthly financial reporting
• Ensure all internal and external information relating to promotions, special events, and players club is accurate
• Effectively plan, organizes and prioritizes a heavy workload with competing priorities
• Communicate with management in order to fulfill and address any issues and / or needs requested by guests or employees
• Responds to guest issues and concerns via email, telephone, and web
• Performs other duties and responsibilities as requested.

SUPERVISORY RESPONSIBILITIES :

• Marketing Coordinator
• Advertising Coordinator

Qualifications :

QUALIFICATIONS : To perform this job successfully, an individual must be able to perform the duties and responsibilities satisfactorily.

The requirements listed below are representative of the knowledge, skill, and / or ability required.

• Ability to manage employees, training and coaching skills with evidence of developing exceptionally motivated teams
• Proven success in areas such as customer loyalty, budgeting, analysis, event planning and execution
• Excellent customer service and leadership skills required
• Possess the ability to speak publicly to large groups of people
• Must be available to work varied shifts and days
• Excellent analytical, problem solving, administrative, multi-tasking, organization and prioritization skills
• Excellent interpersonal and communication skills (verbal and written), fluent English and articulate
• Ability to work efficiently, independently and cohesively, consistently producing quality results
• Computer literate in Microsoft Office applications required

EDUCATION and / or EXPERIENCE :

• 4 year BA / BS Degree required or three (3) years of promotion and event experience in the casino industry.
• Minimum age requirement is 21

MATHEMATICAL SKILLS :

Must possess basic mathematical skills to include ability to add, subtract, multiply and divide specific to position responsibilities.

Language Skills :

Ability to read and understand all policies and procedures.

Must be able to communicate effectively with guests, employees, and members of management in English, specific to position duties and responsibilities.

Must be able to complete standard forms and reports.

PHYSICAL DEMANDS :

The physical demands described here are representative of those that must be met by an incumbent to successfully perform the duties and responsibilities of the position.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions, duties and responsibilities.

• Constant standing, walking 10 20 ft., balancing, twisting, reaching and bending.
• Frequent eye / hand coordination, manual dexterity, fingering, handling, wrist motion and bending / stooping.
• Frequently speaking, hearing, listening, seeing to communicate with guests and fellow employees.
• Constant mental alertness, remembering / paying attention to / observing details, making decisions; directing others; following directions;

concentrating amid distractions.

• Occasionally sitting, reaching, lifting up to 50 lbs., carrying, hearing, smelling and kneeling.
• Constant planning.

Must have the manual dexterity to operate a computer and other office equipment.

WORK ENVIRONMENT :

The work environment characteristics described here are representative of those an employee encounters while performing the duties and responsibilities of this position.

• Inside, humid, changing temperature
• Marble floors; carpet
• Moderate noise
• Working with others and sometimes alone.

Posted Salary Range :

USD $60,000.00 - USD $65,000.00 / Yr.