Route Sales Specialist

Role Description : The primary role of the Route Sales Specialist is to expand and maximize the market share of South Coast products to an existing base of accounts.

The individual will accomplish this through planning, merchandising, creativity, collaboration and communication which, when executed together, intersects the customer’s needs with the company’s objectives.

This individual must be able to maintain strong relationships with the key influencers at the account, and be the South Coast consultant and go-to person.

The Route Sales Representative will proactively look for opportunities to expand / upsell products within the assigned account base through creative merchandising and marketing of the South Coast Brand.

This would include, but not be limited to, in-market events, account training and education opportunities, invitations to tour South Coast Winery, tastings / pourings to introduce additional products, creatively positioning signage and product placement, and more.

Ideal Candidate : The ideal candidate is an expert relationship-manager and will have previous experience developing and expanding relationships from existing customers in a geographic territory.

The preferred candidate has exceptional listening skills, a focus on achieving goals, good written and verbal communication skills, and a strong sense of initiative and creativity.

The right individual prefers to work with little oversight, as he / she can do so with integrity and commitment, even when no one is looking.

If you enjoy talking to people, are a results-oriented individual, enjoy working in a team environment, and don’t mind being on the road most days in a local territory, we’d like to meet you! Overnight travel is almost never required.

Responsibilities :

• Maintain and grow existing accounts in a local geographic area by meeting with key influencers, listening, asking questions, and identifying opportunities.
• Know the products and be prepared to present information about new products to customers when an opportunity presents itself, in order to expand market share
• Establish merchandising objectives within accounts by understanding company objectives and intersecting those with customer needs.
• Proactively looking for creative ways to enhance / expand South Coast’s footprint within the account
• Maintain and build strong relationships with a variety of stakeholders at each account by visiting them on a predictable cadence
• Planning account visits in a given territory effectively and efficiently
• Updating CRM in a timely manner with key activities
• Achieve individual sales goals and quarterly activity metrics

Reports to the Sales Director

Requirements and skills

MUST HAVE :

• Genuine curiosity when meeting with people
• An authentic personality and must work with integrity
• A professional appearance
• Proven track record as a Sales Account Executive, Account Manager, or similar role for at least 3 years
• Initiative, self-accountability, and a desire to achieve goals
• Residence within 30 minutes of the majority of the route / territory.
• Excellent communication skills (written and verbal)

SHOULD HAVE :

• Strong familiarity with South Coast products or related products
• Experience with CRM software and Office suite of products
• Good organizational and planning skills
• Existing relationships within the route / territory
• Experience planning effective account visits by identifying key objectives in advance and planning the most efficient route within a territory.
• Bachelor’s Degree in Marketing, Business Administration or relevant field

We are an equal employment opportunity employer.