Job Summary :
The SR SEO Specialist will work with different departments to maintain and optimize our six service-brand websites and assets (such as GBPs) for search engines.
Key Responsibilities : Execute tests, collect and analyze data and results, identify trends and insights in order to achieve rankings in SERPs.
Track, report, and analyze website analytics.Conduct weekly, monthly and quarterly SEO audits.Optimize marketing copy and landing pages for search engine marketing.
Perform ongoing keyword discovery, expansion and optimization.Research and analyze competitors for each brand.Develop and implement link-building strategies.
Coordinate with outside agencies to deliver on new and existing strategies.Work with the development team to ensure SEO best practices are properly implemented from a technical SEO standpoint.
Work with editorial and marketing teams to drive SEO in content creation and content programming.Research, recommend, and implement changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
Stay up to date with current SEO trends and best practices.Requirements : Minimum experience of 3 years as an SEO specialist or SEO-related position.
Experience in writing and optimizing blog content with the intention of ranking in SERPs.Franchise SEO Strategy Development :
Proven ability to create and implement SEO strategies specifically tailored for
multi-location franchises , balancing national and local SEO needs.Multi-Location Optimization :
Experience managing SEO for multiple franchise locations, ensuring each location ranks effectively in local search while maintaining a cohesive brand presence.
Content Strategy for Franchises :
Ability to develop SEO-driven content strategies that cater to both corporate and franchisee needs, balancing central brand messaging with local content for franchise locations.
Benefits : Generous 401(k) Matching : We provide a robust 401(k) plan with a 100% match for the first 3% of an employee's contributions and a 50% match for the next 2%.
Comprehensive Health Coverage : Access to health insurance to ensure the well-being of our team members.Employer Contribution to HSA : We contribute towards the Health Savings Account (HSA), promoting financial health.
Dental and Vision Coverage : Enjoy the benefits of dental and vision insurance for a complete healthcare package.Life Insurance : We provide life insurance coverage, demonstrating our commitment to the security of our employees.
Company Performance Bonus Plan : In addition to competitive salaries, employees are eligible for a bonus plan based on company performance.
Paid Time Off (PTO) : Take advantage of our PTO policy to maintain work-life balance and recharge.Paid Holidays : Celebrate 11 paid holidays throughout the year, giving you time to relax and enjoy special moments.
Senior SEO Specialist
Requirements:Minimum experience of 3 years as an SEO specialist or SEO-related position. The SR SEO Specialist will work with different departments to maintain and optimize our six service-brand websites and assets (such as GBPs) for search engines. Work with the development team to ensure SEO best ...
Senior SEO Specialist
Minimum experience of 3 years as an SEO specialist or SEO-related position. The SR SEO Specialist will work with different departments to maintain and optimize our six service-brand websites and assets (such as GBPs) for search engines. Work with the development team to ensure SEO best practices are...
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