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Marketing Operations Data Analyst

Glow Networks
Mountain View, CA, United States
Full-time

Role : Marketing Operations Data Analyst

Location : Mountain View CA (Hybrid 2-3 days a week Onsite)

Hire type : Contract.

Responsibilities :

  • Develop clear and concise data definitions, sources, and uses for Campaign and Solutions Strategists.
  • Maintain comprehensive documentation of data sources, definitions, and audience options and provide searchable release notes and updates to keep users informed and up-to-date.
  • Collaborate with strategy and data teams to identify valuable audience options and continuously improve and educate on audience menu options.
  • Oversee data investigations and create audiences using data enablement tools and send pipelines of data to 3rd party marketing tools.
  • Partner with stakeholders to define requirements, establish priorities, and mitigate risks to project deliverables.
  • Educate and provide guidance to business stakeholders on how best to harness available data in support of business needs, make recommendations, and provide alternatives to meet business needs.
  • Develop a deep understanding of our Small Business customer data set, including Intuit’s business data about our customers, user-entered data, and 3rd party data. Qualifications :

Requirements

  • Bachelor’s degree in computer science, Information Technology, or related field.
  • 3+ years of marketing operations experience.
  • Strong SQL skills.
  • Experience with Customer Data Platforms (CDPs).
  • Strong data discovery and data orchestration background.
  • Excellent communication and collaboration skills with both technical and non-technical functions.
  • Detail-oriented with the ability to manage multiple projects simultaneously.
  • Strong problem-solving and analytical skills.
  • Experience with marketing automation tools such as Eloqua, Braze, Adobe Experience Platform a plus.
  • Ability to work independently and as part of a team
  • 16 days ago
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