Marketing Strategy Coordinator (Branding / Advertising)
Will be responsible for building custom solutions and overseeing campaigns across the sales cycle, with a specific focus on pre and post sales support, creation of sales materials and proactive sales content planning.
The cross functional role interfaces with a variety of internal teams to develop and execute innovative, highly effective solutions that solve complex client goals.
Responsibilities :
- Participate in the RFP ideation process through submission and execution, developing creative solutions in the B / R voice that solve advertiser goals.
- Work closely and meet regularly with Account Executives and Planners for communication and updates on existing and potential partners
- Clearly communicate advertiser goals, share insights and participate in brainstorm meetings with the content team to develop custom programs that solve for client goals
- Build proposals and aid in client presentations (Keynote)
- Work closely with the Data / Analytics team to garner relevant client and industry insights
- Participate in post-sales kick off meetings, communicating all necessary information to ensure programs run smoothly and remain on strategy
- Effectively communicate and represent B / R’s voice and strategy internally and externally
- Aid in the creation of all wrap up materials to effectively tell a successful performance story for all campaigns
Requirements :
- At least 1-2 years experience working in integrated marketing / strategy
- Experience building and executing digital and social sponsorships
- Creative thinker with the ability to present opportunities visually in Keynote
- Strong project management skills (detail-oriented)
- Excellent communication and interpersonal skills, with the ability to be personable yet persistent
- College degree required
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