Email Marketing Specialist

VirtualVocations
Saint Charles, Missouri, United States
Full-time

A company is looking for an Email Marketing Specialist to drive email marketing initiatives across two leading brands.Key ResponsibilitiesCollaborate with the Content Marketing team to build and deploy email campaignsManage and optimize existing nurture programs and customer journeysTrack, analyze, and report on campaign performance metricsRequired Qualifications2+ years of experience in email marketing, preferably in SaaS or B2BProficiency with email marketing platforms and marketing automation toolsExperience in marketing automation and lead nurturing strategiesSolid understanding of segmentation, A / B testing, and email deliverability best practicesProficiency with digital analytics tools such as Google Analytics or Tableau

19 days ago
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