Associate Director of Strategic Communications

Position Information

General Information Position Number 001261 Vacancy Open to All Candidates Working Title Associate Director of Strategic Communications Position Designation EHRA Non-Faculty Employment Type Permanent - Full-time Months per Year 12 Work Schedule Monday Friday, nights and weekends Hours per week 40 FLSA Status Exempt Division Athletics Department Athletics (Adm) Work Location Barnhardt Student Activity Center Salary Range Primary Purpose of Department The mission of the Athletic Department at the University of North Carolina at Charlotte is to operate within the perspective of the overall educational programs.

With a balanced program that supports equitable opportunities for all students and staff, the department promotes a total person concept that provides its student-athletes with the necessary tools to successful in academic, athletic and social settings.

The Department of Athletic supports the highest ethical standards of the University, the NCAA and Conference Affiliation.

Primary Purpose of Position Leading communications, PR and media relations strategy and execution for assigned athletics teams.

This will include creating communications processes, ability to cultivate and strengthen media relationships, and an ability to draft issues statements, and executive communications.

Summary of Position Responsibilities

• Serve as the daily integrator with multiple athletic programs as determined by the unit leader, while assisting the Strategic Communications team with other programs as needed.
• Develop strong relationships with student-athletes, coaches, and administrators to successfully work collaboratively across teams in support of the unit’s vision to enhance Charlotte Athletics.
• Regularly update and manage team-specific pages on Charlotte49ers.com
• Coordinate interview requests, as needed and appropriate, for student-athletes and coaches
• Develop a content plan for assigned team social media accounts, in collaboration with the overall Content Team, to effectively elevate the brand of the assigned programs and integrate with revenue-generating partners, where appropriate.
• Coordinate with Content Team creators to capture content for use across Charlotte Athletics’ digital platforms including website, social media, podcasts, etc.
• Develop and write, where appropriate, feature stories to enhance fan appreciation and knowledge of Charlotte student-athletes, coaches, and staff.
• Serve as the contact for the Strategic Communications team at home events of assigned sports programs.
• Travel with teams, when necessary, for brand enhancement and event coverage for away events.

Minimum Education / Experience

• A bachelor’s degree in communication, journalism, marketing or a related degree.
• A minimum 1-3 years of experience in college athletics, professional sports, or at a PR agency, or other communications division in education or private sector.

Preferred Education, Knowledge, Skills and Experience

• Masters degree in a related field.
• A proven track record of managing multiple programs and execution from concept through implementation and measurement.
• Self-motivated and able to multitask / manage multiple priorities.
• Broad knowledge of current events, industry, and business news.
• Ability to work independently.
• Ability to work non-traditional hours, including game nights, evenings, weekends, and holidays.
• Strong attention to details.

Necessary Certifications / Licenses Preferred Certifications / Licenses Special Notes to Applicants UNC Charlotte Benefits Information :

The finalist may be subject to a criminal background check and / or motor vehicle report.

The Search Committee will not contact references without first verifying permission with the finalist .

Please ensure your full range of knowledge, skills, abilities, experience, and education are listed on your resume.

• Please ensure your resume reflects the knowledge, skills, abilities, and experiences to support your answers to the supplemental questions.
• Please submit a resume and cover letter with your application.

These documents will be used to evaluate your written communication skills as well as supporting documents of your knowledge, skills, abilities, education, and professional experience.

Posting Open Date 07 / 01 / 2024 Posting Close Date Open Until Filled Yes