Marketing Director

Marketing Director

Full-time

Starting at $23

As the Marketing Director at Chick-fil-A Fall River, you'll be the driving force behind promoting our restaurant, growing our presence, and making sure our brand shines in the community.

You'll create exciting and strategic marketing plans, play a part in any of our events, and cultivate strong relationships with local businesses and groups.

While you'll work to highlight everything we offer including our catering services your main goal is to ensure that every customer has an exceptional experience with Chick-fil-A.

Serving as an asset of our Director team, you'll embody Chick-fil-A's values, delivering second-mile service to create raving fans and ensure our restaurant is the most caring company in Fall River.

Key Responsibilities :

• Creating a strategic marketing plan (annual, quarterly, monthly) :
• Develop SMART marketing goals, deadlines, action steps, long-term and short-term objectives.
• Deliver core marketing messages, engage with target audiences, and report metrics.
• Create and manage a marketing calendar that envisions a strategic direction for upcoming marketing events.
• Spark and innovate actionable techniques to increase transactions :
• Suggestive upselling, cross-selling, and packaging products.
• Encourage App usage.
• Social Media Management
• Analyzing social media audiences, creating and distributing content, collaborating with the team, monitoring online activity, managing the online community, and measuring and reporting on social media performance.
• Grow Catering Sales :
• Create and manage catering marketing strategies to reach a larger audience through social media, local businesses, and in-store marketing.
• Event Management :
• Facilitate and participate with in-store events.
• Attend and coordinate marketing offsite initiatives
• Community engagement :
• Partner with the Director of Community and Care to maintain and grow the brand image through social media, fundraising, DOC distribution and other marketing strategies.
• Marketing budget :
• Develop and maintain a marketing budget that effectively grows transactions.
• Leadership
• Attend Director Meetings and work closely with the leadership team to discuss current and future marketing activities
• Collaborate with the management team to achieve sales goals and maintain high standards of quality and cleanliness
• Support the development and growth of team members through coaching and mentoring
• Operational Time
• Assist in the store operations 10hours / week (scheduled time) subject to change based on Sales / Marketing and Operational needs.

Qualifications :

• Positive Self-Starter : You have an upbeat, persistent style with the ability to cold call or visit local business' without fear of rejection, manage your time well, and can present your ideas in a clear and concise manner.
• Bachelor’s Degree preferred.
• 2+ years of Marketing experience.
• Restaurant experience is a plus.
• Must have high attention to detail.

Why Join us?

Chick-fil-A is more than just a restaurant - it's an opportunity for teamwork and leadership development. As the Marketing Director, you will play a vital role in ensuring the success of our restaurant operations.

You will have the chance to work with a talented and dynamic team, while learning valuable skills that will benefit you both personally and professionally.

Our Benefits Include :

• Paid Vacation
• Health Insurance
• Employee Discount
• 401K Match
• Cell Phone Allowance
• Uniform Allowance
• Referral Program
• A fun work environment where you can positively influence others
• Flexible scheduling (and closed on Sundays)
• All Chick-fil-A restaurants are closed on Sundays so you can have a day off to spend with family and friends.
• Learning first-hand from an experienced Operator and Restaurant Leaders
• Our Operator, Julie Gallagher, is an independent business person responsible for the operation of Chick-fil-A Fall River.

Julie invests time in her Directors by teaching them important business skills for the future including, but not limited to : time management, stewardship, team work, and financial responsibility.

• Intentional growth and development to help you reach your professional goals
• Here at Chick-fil-A Fall River we pride ourselves in our Leadership Development Program. The purpose of this is to provide our Team Members with many opportunities and resources for advancement!
• Scholarship opportunities
• While Chick-fil-A, Inc. has awarded scholarships for more than 40 years, the enhanced educational assistance initiative, called Remarkable Futures, increases the amount of scholarships available.

Students can receive up to $25,000 as well as access to tuition discounts and other educational benefits at more than 70 colleges and universities nationwide, to help offset the cost of their education.

Competitive pay

We are audacious enough to believe that a restaurant filled with exceptional, passionate team members committed to serving others can make our community a better place to live.

If you like the sound of that we’d love to meet you.

Working at a Chick-fil-A® restaurant is more than a job it’s an opportunity for teamwork and leadership development in a positive, people-focused environment.

Most Chick-fil-A restaurants are locally owned and operated by independent, franchised Operators who invest in the future of their Team Members and give back to their communities.