The Business Development Manager works individually and within their team to generate qualified prospects for services that result in meeting financial goals for admitting new clients.
Responsible for managing referral marketing and community outreach programs. Establishes and maintains relationships with referral sources.
Develops a staff of Marketing Liaisons to achieve revenue objectives.
Essential Duties and Responsibilities :
- Regular, reliable, physical on-site attendance at all scheduled shifts.
- Building and maintaining relationships with referral sources in the community to generate brand awareness and new clients.
Ensuring the long-term satisfaction of the referral sources you work with to generate ongoing, long-term business
- Building priority lists, advancing relationships, tracking your activity effectively and completing all the other necessary steps of successful referral marketing as outlined by our Business Development Process
- Representing the company in networking groups, at events, on committees and in other community settings
- Responding to prospective client inquiries and ensuring they receive the information they need in order to move forward.
- Conducting assessments with prospective clients as needed, addressing their questions and concerns, building relationships with their families and converting them into long-term clients
- Communicating effectively within the team to ensure that our care plans meet the clients’ needs, that stakeholders and referral sources are satisfied, and that relevant information is communicated in an effective and timely manner
- Providing after-hours support for referral partners, prospective clients, and active clients
- Serving as a back-up to the care management team to participate in client care, assessments, home visits, and call rotation as needed
- Maintaining a pulse on the strategic position of the company within the market, identifying new opportunities to enhance our reputation or build our referral base, helping to implement new programs and initiatives, and helping us to identify talented new additions to our local team as appropriate
- Building the strength of our brand in the local market
Qualifications :
- Bachelor’s degree in business or related field; or similar experience
- Previous experience in health care sales, preferably in home care to elders
- Demonstrated knowledge of industry in local Albuquerque market
- Demonstrated ability to work independently and fast starter with CRM management experience
- Excellent verbal, written communication skills
- Demonstrated organizational skills, flexibility, assertiveness and team orientation
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