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Communications Director

American Heart Association
Grand Rapids, Michigan, US
Full-time

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Job InformationAmerican Heart Association Communications Director Grand Rapids, Michigan

Overview

As we celebrate our Centennial year, we invite you to join us in shaping the next century of impact. Be a relentless force for a world of longer, healthier lives as we remain devoted to a future of health and hope for everyone, everywhere.

At the American Heart Association, your contribution matters, and so does your career.

We are currently hiring for a Communications Director in our Grand Rapids office. The Communications Director will set and execute our communications strategy to promote Association health and development priorities in the Grand Rapids market including earned media, social media, paid media, PSAs, media advocacy, messaging, and storytelling.

This is a full-time position that offers a hybrid schedule.

The Association offers many resources to help you maintain work-life harmonization through your changing needs and life situations.

To help you be successful, you will have access to Heart U, our award-winning corporate university, as well as additional training and support, locally.

TheAHALife is our company culture, our way of life, reflecting our diversity, equity & inclusion, our focus on work-life harmonization and our Guiding Values.

Responsibilities

As the Communications Director you will make an outstanding impact by working with development and health strategies colleagues to craft and deliver critical communications and marketing plans.

  • Work with the Executive Director, Development Directors, and Community Impact Directors to build and implement strategic marketing campaigns and deliverables to support major fundraising events.
  • Develop communications and marketing relationships and strategies to deepen engagement with existing sponsors and high-level volunteers for major events.
  • Support local revenue goals and fundraising events by producing and securing appropriate materials and presentations.
  • Plan and implement campaigns for event promotion, including brainstorming out-of-the-box ideas and activities.
  • Work with the regional communications team to plan and implement sponsored campaigns through paid social, online, and traditional media.
  • Collaborate on script development for events, meetings, and media events.
  • Supervise progress and submit performance return on investment reports on marketing and development activities.
  • Control budgets and prioritize resources among projects.
  • Ensure branding guidelines are followed.
  • Monitor trends to keep informed of developments in event fundraising, sponsorships, marketing, communications, and not-for-profit management.
  • Handle crises or sensitive issues with the Vice President Marketing Communications and local staff.

Qualifications

At least 3 years of experience in marketing, marketing communications, or public relations.

  • Solid understanding of strategic public relations, marketing planning, and implementation, including email and digital campaigns.
  • Skill in writing and editing for a variety of audiences via numerous marketing platforms.
  • Ability to build sponsor return on investment materials.
  • Print and video design capabilities, including script writing, shooting video, and editing.
  • Intermediate knowledge of Microsoft Office Suite.
  • Experience in engaging communities via social media.
  • Ability to lift and / or move large objects.
  • Ability to travel within the assigned territory including attending events.

Preferred Experience

  • University or college degree.
  • Nonprofit and / or agency experience.
  • Existing media connections throughout the Iowa area.
  • Experience with AP Style writing.
  • Experience with web-based platforms like Canva and Animoto.

Compensation Our goal is to ensure you have a competitive base salary.

Performance and Recognition You are rewarded for achieving success by merit increases and incentive programs.

Benefits We offer a wide array of benefits including medical, dental, vision, disability, and life insurance.

Professional Development You can join one of our many Employee Resource Groups (ERG) or be a mentor / mentee in our professional mentoring program.

Work-Life Harmonization The Association offers Paid Time Off (PTO) at a minimum of 16 days per year for new employees.

Tuition Assistance - We support the career development of all employees.

The American Heart Association’s 2028 Goal is to drive breakthroughs and implement proven solutions in science, policy, and care for healthier people and communities.

At American Heart Association American Stroke Association, our mission is to be a relentless force for a world of longer, healthier lives.

Posted Date : 5 days ago (10 / 21 / 2024 4 : 19 PM)

Requisition ID : 2024-14602

Job Category : Marketing, Communications & Public Relations

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1 hour ago
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