Admission Counselor

GENERAL DESCRIPTION

Performs a variety of duties in the identification and recruitment of prospective undergraduate students from an assigned territory.

Plans for and participates in promoting the university in a variety of ways using data analysis, marketing strategies and public relations skills;

and frequently makes decisions by exercising discretion and independent judgment.

Interviews, counsels, and advises prospective students, parents, and high school counselors. Visits high schools and community colleges in targeted areas and participates in national, regional and local college fairs.

Evaluates credentials of prospective students and acts on admission files.

Extensive travel is required throughout the year, as well as weekend and evening work. COMMUNICATIONS Communicate extensively with prospective students and applicants primarily through electronic, verbal and in-person means regarding the application / admission process and opportunities / services at IIT;

will also need to effectively communicate internally with IIT faculty, staff and current students. Give presentations to small and large groups both at on-campus programs and while traveling.

Demonstrate communication, interpersonal and organizational skills along with the ability to function as a team player. Influence management by supplying key data that assists in decision making.

CUSTOMER SERVICE Ability and commitment to providing extraordinary customer service to one’s colleagues, prospective and current students, and any other individual or organization connected to the delivery and enhancement of the university’s mission and vision statement.

Demonstrated ability to work in a team-based environment. Ability to work with traditional and non-traditional students.

Special Schedule Requirements Some evening and weekend hours required, especially during the travel season. Must be able to travel to recruitment activities off campus.

Maintenance of a valid driver’s license for recruitment activities off campus Qualifications Education & Experience Bachelor’s degree required;

0-2 years experience. Knowledge & Skills Excellent verbal, written, and interpersonal skills, and ability to multitask essential.

Spanish proficiency considered, but not required.

Knowledge of admission and recruitment software preferred. General knowledge of spreadsheets, word processing, social media and presentation software highly preferred.

Demonstrated ability to work in a team based environment that at times can be fast paced.

Excellent time management skills and flexibility to balance significant travel and in-office responsibilities. SUPERVISION & BUDGET AUTHORITY None Physical Environment and Requirements Normal office environment

Shared workspace

Position requires the ability to travel to remote locations and to load and transport boxes of admission materials, displays and other equipment.

Ability to give tours of campus if necessary. Certifications and Licenses List any certifications or licenses that are either required or helpful in performing the job, designating whether required or preferred.

Valid driver’s license required. Key Responsibilities Key Responsibility Territory Management :

Analyze historical enrollment data along with census data to determine optimum travel / recruitment plan in various markets.

Build relationships in order to recruit prospective students through tracking outreach efforts, following up with contacts.

Track outreach efforts, follow up with contacts made during recruitment events, and maintain detailed records of communication to optimize relationship-building strategies.

Participate with the departmental leadership in defining key schools, set new student enrollment targets for each of those schools, and devise and implement strategies to reach those targets.

Determine appropriate recruitment events for different schools / regions. Examples include school presentations, school or community workshops, appointments with students / families outside of school location and regular school hours, and school counselor breakfasts / luncheons that could include informational presentations.

Seek out and manage partnerships with school administrators, community organizations, professional networks and other special interest groups that support the mission of higher education and assist with recruitment efforts to the university.

Develop and leverage alumni relationships for recruitment activities such as marketing, school visits, presentations, receptions, and send-offs.

Percentage Of Time 50 Key Responsibility Public Relations :

Manage ongoing strategic communications (including email, print, and other media) with prospective students, parents, school counselor and other individuals or organizations involved in the college selection process.

Maintain regular, personalized communication with prospective students via email, phone call, or text, tailoring messaging to meet individual needs.

Personalized messaging is needed since communication will span through all stages of the enrollment funnel.

Represent the university both on and off campus to prospective students, parents, school counselors and other individuals or organizations involved in the college selection process.

Provide counseling regarding the admission process and opportunities at the university. One-on-one admission counseling to diverse populations is an important responsibility of this position.

Admission counseling occurs primarily by in-person / virtual appointments, phone calls and emails.

Participate and assist in UG Admission hosted events. Events may be hosted on or off campus and some are scheduled after office hours.

Percentage Of Time 20 Key Responsibility Application Management :

Make decisions on applicant files and serve on review committee.

Understand offerings and differences in grading and academics at schools in assigned territory to inform admission decisions and advising recommendations.

Determine appropriate major for students based on interests, grades, transferable credits and future goals.

Adjust calculated advising indicators for student academic preparedness based on academic and soft skills gleaned from essays and letters of recommendation.

Select students for scholarship interviews and special programs.

Assist students and families through both admission and financial aid appeals. Understand components of financial aid awards in order to guide students and families through their award packages and navigate the appeal process when necessary.

Percentage Of Time 10 Key Responsibility Demonstrate working knowledge of admission policies and procedures, enrollment goals, university facts, knowledge of recruitment market, and proficient use of admissions and recruitment technology.

Percentage Of Time 10 Key Responsibility Other duties and special projects as assigned supporting the overall enrollment goals and the mission and vision of the university. Percentage Of Time 10