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Senior Manager Marketing Strategy

VirtualVocations
Durham, North Carolina, United States
Full-time

A company is looking for a Senior Manager, Marketing Strategy to lead the development and execution of marketing strategies across B2B and B2C channels.

Key ResponsibilitiesPrioritize work and deliver sales, revenue, and consumer experience plans in collaboration with business leadersCreate cross-functional marketing teams to develop multi-year marketing plans aligned with business goalsDrive end-to-end customer engagement programs to enhance interest, trust, loyalty, and retentionRequired QualificationsBachelor's degree in marketing, business, or related fields;

MBA is a plus5+ years of experience in leading cross-functional teams in B2B and B2C environmentsExperience with both B2B and B2C marketing strategiesStrong financial acumen and ability to communicate financial results to senior leadersProven ability to build collaborative relationships across enterprise departments

9 days ago
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