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Digital Marketing Director

Stefanini, Inc
New York, New York, US
Full-time

Do not pass up this chance, apply quickly if your experience and skills match what is in the following description.

Stefanini Group is hiring!

Stefanini is looking for a Digital Marketing Director in New York, NY (Hybrid)

For quick Apply, please reach out to Ayush Dwivedi : 248 728 2636 / [email protected]

W2 only! US Citizens and Green Card Holders only!

This position is hybrid - 3 days in office (Tuesday, Wednesday, Thursday) and 2 days WFH*

Responsibilities :

  • Execute comprehensive acquisition marketing strategies and tactics for WSJ, Barron's, MarketWatch to drive subscriber growth and meet business objectives (volume and revenue).
  • Manage a team of acquisition marketing professionals, fostering a culture of innovation, collaboration, and continuous improvement.
  • Achieve clear performance goals and provide ongoing feedback and development opportunities to team members.
  • Utilize data analytics and insights to manage and monitor campaign performance, identify trends, and optimize marketing efforts to maximize ROI.
  • Spearhead monthly subscription forecasting in conjunction with Finance, Data Analytics and the wider team.
  • Ensure owned channels (email, on-site), product experimentation, and paid media budgets are delivering against subscription goals (volume and revenue).
  • Work collaboratively with Product / Tech, News, Operations, Finance and broader Marketing teams to come up with creative ways to drive subscription growth.
  • Provide post-campaign analysis - drawing on successes and failures, in order to identify tactics that are delivering on business goals.

Minimum Requirements :

  • MUST HAVE : 12+ years of results-driven digital marketing experience including a focus on customer acquisition - experience forecasting with Finance and Data teams a plus.
  • MUST HAVE : Experience managing a team - they will manage a team of acquisition marketing professionals, fostering a culture of innovation.
  • MUST HAVE : Excellent communication skills - ability to work with senior level marketing stakeholders.
  • Experience working with product teams.
  • ROI-driven, digital-centric capabilities with the ability to anticipate media consumption trends and emerging opportunities.
  • Hands-on experience developing and reporting on creative metrics and KPIs for business goals as well as process improvement projects.
  • Excellent planning, problem-solving and analytical skills with the ability to evaluate and resolve challenges.
  • Experience seeking out opportunities for collaboration with the wider team and communicating effectively across departments.

Listed salary ranges may vary based on experience, qualifications, and local market. Also, some positions may include bonuses or other incentives.

Stefanini takes pride in hiring top talent and developing relationships with our future employees. Our talent acquisition teams will never make an offer of employment without having a phone conversation with you.

Those face-to-face conversations will involve a description of the job for which you have applied. We also speak with you about the process including interviews and job offers.

About Stefanini Group :

The Stefanini Group is a global provider of offshore, onshore and near shore outsourcing, IT digital consulting, systems integration, application, and strategic staffing services to Fortune 1000 enterprises around the world.

Our presence is in countries like the Americas, Europe, Africa, and Asia, and more than four hundred clients across a broad spectrum of markets, including financial services, manufacturing, telecommunications, chemical services, technology, public sector, and utilities.

Stefanini is a CMM level 5, IT consulting company with a global presence. We are a CMM Level 5 company.

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7 days ago
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