Manager, Communications (Tampa)

Manager, Communications

Busch Gardens is a place of thrills, fun and positive, lasting memories. And that's just what it's like to work here! As a key member of our team, you'll play a major role in bringing happiness and excitement to people from around the world. If you're dedicated, dependable and driven to deliver exceptional guest service, this is a place for you!

What You Get To Do :

• Proactively and reactively work with journalists to pitch stories via the creation of press releases, media alerts and advisories. Research and respond to inbound media inquiries. Measure and report on recent media coverage and a broad range of media monitoring metrics.
• Develop and execute strategic plans to gain exposure for new attractions (ride, animals, shows) and product launches (ticket sales, annual pass, etc).
• Serve as a Busch Gardens Tampa Bay spokesperson on air, in print and at press events, providing media interviews to gain exposure for new initiatives, market launches. Prepare leadership and other staff for media interviews and other audiences.
• Support media relations and influencer engagement efforts for Busch Gardens and Adventure Island, including escorting media in-park, writing copy, coverage reports, media list maintenance and arranging media visits and giveaways. Together with the special events team, plan and execute media events on site, inclusion curation of media for guest list, activities, and tours.
• Cross functional collaboration across other Park departments like Zoo, Entertainment, Engineering and within marketing to assure awareness and compliance with media visits and events. Works in an integrated manner with other marketing disciplines and SeaWorld Parks & Entertainment corporate team to coordinate communication and public relations strategies and tactics.
• Develop public-facing crisis communications and together with the leadership and Corporate team, work with the media to keep them informed. Engage with the leadership team daily to provide accurate and timely information. Attend all internal briefings relevant to the park as they occur, including on nights and weekends.
• Identify opportunities for executive thought leadership. Research, design and craft content and support for these opportunities. Identify new opportunities and venues to gain positive media exposure.
• Support other Marketing functions as needed; assist leadership with various special projects or other duties as assigned according to business need

What It Takes To Succeed :

The perks of the position :

EEO Employer :

SEAWORLD PARKS & ENTERTAINMENT IS AN EQUAL OPPORTUNITY EMPLOYER. ALL APPLICANTS WILL BE CONSIDERED WITHOUT REGARD TO AGE, RACE, COLOR, RELIGION, SEX, NATIONAL ORIGIN, SEXUAL ORIENTATION, PREGNANCY, GENDER IDENTITY OR EXPRESSION, DISABILITY OR COVERED VETERAN STATUS.