Vice President, US Dermatology Franchise

Takeda
Lexington, MA
Full-time

Description

About the role :

Join Takeda as Vice President, US Dermatology Franchise, where you will lead all marketing efforts for the dermatology franchise within Takeda’s US Gastroenterology Business Unit (GIBU).

You will be responsible for the development, coordination and execution of product life cycle management (LCM) plans for dermatology brands as well as evaluate the timely adjustment of marketing strategies and plans to meet changing and competitive conditions.

As part of the GIBU team, you will work closely with the Global Program Management team, including regulatory, medical, and clinical science colleagues, to develop and gain approval for the execution of all LCM plans, ensuring alignment with overall brand strategy.

How you will contribute :

Lead the development and execution of the US commercial launch strategy for the dermatology franchise.

Serve as a core member of the Global Program Team (GPT) and the Global Product Leadership Team, responsible for US commercial input and leadership to develop and align global strategic business plans, etc.

for US dermatology franchise

Partner closely with the Global Program Management team, including regulatory, medical, and clinical science colleagues, to develop and gain approval for the execution of all LCM plans, ensuring alignment with overall brand strategy.

Work closely with all functions (R&D, USBU) to coordinate all elements related to product success (product claim profile, supporting study design, FDA submission strategy, commercial / sample packaging, launch plans, sales force sizing / execution, promotional messaging / planning, etc.)

Lead the Commercial Planning Process and the cross-functional team (medical, sales, etc.) charged with developing the annual plans for brands within the dermatology franchise

Develop marketing campaigns and messaging platforms, supported by deep customer insights, to achieve franchise objectives across stakeholder and customer groups, including possible new product and / or indication launches

Interface with medical, regulatory and legal to develop marketing materials and promotions.

Direct and oversee marketing staff in the implementation of national marketing programs, including development of marketing principles and competencies across team.

Oversee relationships with public relations and advertising firms used to promote Takeda dermatology products.

Drive delivery of innovative marketing platforms, leverage digital technology, create and deliver customer / patient support solutions, develop and communication clinical and economic value propositions to various stakeholders.

Work closely with sales leadership to develop and implement tactical programs that optimize Takeda’s selling efforts and sales.

Work with managed markets to develop and implement pricing, access, and contracting strategies across payer and account customer sets.

Create and manage the franchise marketing budget, including advertising, media, public relations, and market research.

Serve as a key member of the GIBU Leadership Team

Minimum Requirements / Qualifications :

Required :

Bachelor’s degree·

12+ years experience in commercial pharma roles, the majority of which include strategic marketing and marketing leadership experience in the US (including people management) in specialty pharma

US commercial pharmaceutical launch experience in psoriasis (PsO) or psoriatic arthritis (PsA)

Preferred :

Commercial pharmaceutical sales experience

Therapeutic knowledge an in-depth understanding of the disease state, treatment paradigms and future trends in dermatology markets

Product knowledge comprehensive understanding of the medical / therapeutic usage of dermatology products

More about us :

At Takeda, we are transforming patient care through the development of novel specialty pharmaceuticals and best in class patient support programs.

Takeda is a patient-focused company that will inspire and empower you to grow through life-changing work.

Certified as a Global Top Employer, Takeda offers stimulating careers, encourages innovation, and strives for excellence in everything we do.

We foster an inclusive, collaborative workplace, in which our teams are united by an unwavering commitment to deliver Better Health and a Brighter Future to people around the world.

This position is currently classified as "hybrid" in accordance with Takeda's Hybrid and Remote Work policy.

Takeda Compensation and Benefits Summary

We understand compensation is an important factor as you consider the next step in your career. We are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices.

For Location : Lexington, MA

Lexington, MA

U.S. Base Salary Range :

$252,000.00 - $396,000.00

The estimated salary range reflects an anticipated range for this position. The actual base salary offered may depend on a variety of factors, including the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and / or from which they will be performing the job.

The actual base salary offered will be in accordance with state or local minimum wage requirements for the job location.

U.S. based employees may be eligible for short-term and / or long-termincentives. U.S.based employees may be eligible to participate in medical, dental, vision insurance, a 401(k) plan and company match, short-term and long-term disability coverage, basic life insurance, a tuition reimbursement program, paid volunteer time off, company holidays, and well-being benefits, among others.

U.S.based employees are also eligible to receive, per calendar year, up to 80 hours of sick time, and new hires are eligible to accrue up to 120 hours of paid vacation.

EEO Statement

Locations

Lexington, MA

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time

4 days ago
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