CRM Marketing Manager

At Curaleaf, we’re redefining the cannabis industry with a commitment to quality, expertise, and innovation. As a leading global cannabis provider, our brands, including Curaleaf, Select, and Grassroots, offer top-tier products and services in both medical and adult-use markets.

Join us to be part of a high-growth, purpose-driven company that values corporate social responsibility through our Rooted in Good initiative, which supports community outreach and positive change.

At Curaleaf, you’ll have the opportunity to make a meaningful impact, drive innovation, and help shape the future of cannabis.

Title : CRM Marketing Manager

Location : Tampa, FL

Job Type : Full Time Exempt

Who You Are :

As a CRM Marketing Manager at Curaleaf, you'll lead the charge in creating impactful customer engagement strategies. By harnessing data-driven insights, you'll elevate the customer journey, foster loyalty, and drive meaningful connections with our brand.

What You’ll Do :

Drive traffic and sales at our retail stores while building brand awareness as you support the strategy, development, and execution of CRM programs across our portfolio.

In this role, you'll have the opportunity to shape communication strategies and lead testing plans, making a direct impact on our brand's success.

What You’ll Bring :

• You bring 3+ years of CRM experience in the retail industry, specializing in large data sets to drive customer insights and success
• You have the proven ability to manage large-scale, multi-channel marketing campaigns, including email, push, in-app, and SMS, with strong CSS and HTML skills
• You possess deep expertise in MarTech platforms and their seamless integration with CRM systems
• You are skilled in crafting and executing CRM campaigns, shaping journey strategies, and ensuring flawless deployment of SMS, email, and mobile push messages

Even Better If :

• You have hands-on experience with webhooks and API
• You’re a self-starter with strong organizational and project management skills, thriving in a fast-paced environment and excelling in cross-functional collaboration

What We Offer :

• Career Growth Opportunities
• Competitive Pay and Benefits (Health, Dental Vision)
• Generous PTO and Parental Leave
• 401(K) Retirement Plan
• Life / AD&D Insurance, Short & Long-Term Disability
• Community Involvement Initiatives
• Employee Referral Bonuses and Product Discounts

Not all benefits listed above are available to all employees at all locations.

Curaleaf Awards and Achievements :

• 2023 Ragan’s Top Places to Work
• 2022 TIME100 Most Influential Companies
• 2020 Cannabis Doing Good’s Good Neighbor Award
• 2020 : Minorities for Medical Marijuana’s Diversity & Inclusion Award

Follow us on Social Media :

Instagram : Twitter :

Twitter : LinkedIn :

LinkedIn :

Curaleaf Holdings, Inc. (TSX : CURA) (OTCQX : CURLF) ("Curaleaf") is a leading international provider of consumer products in cannabis with a mission to enhance lives by cultivating, sharing, and celebrating the power of the plant.

As a high-growth cannabis company known for quality, expertise and reliability, the Company, and its brands, including Curaleaf, Select, Grassroots, JAMS, Find and Zero Proof provide industry-leading service, product selection and accessibility across the medical and adult-use markets.

Curaleaf International is the largest vertically integrated cannabis company in Europe with a unique supply and distribution network throughout the European market, bringing together pioneering science and research with cutting-edge cultivation, extraction, and production.

Our corporate social responsibility is Rooted in Good. We believe in taking corporate and social responsibility very seriously, from our educational outreach to national partnerships, state-wide initiatives, and local causes.

Giving back to the communities where we operate is important to us and helps to change old attitudes by showing the positive impact of cannabis in creating jobs, changing lives, and helping local communities.

Our Vision : To be the world's leading cannabis company by consistently delivering superior products and services and driving the global acceptance of cannabis.

Our Values :

• Lead and Inspire.
• Commit to Win.
• ONE Curaleaf.
• Driven to Deliver Excellence.

Curaleaf is an equal opportunity employer. Curaleaf recruits, employs, trains, compensates, and promotes regardless of race, religion, color, national origin, gender identity, sexual orientation, physical ability, age, veteran status, and other protected status as requires by applicable law.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

Please contact us to request accommodation.

Individuals adversely impacted by the war on drugs are encouraged to apply.

Current Curaleaf employees should use our internal job board to submit an application for current openings :