Digital Fundraising Manager

Position Summary

This is a full time, exempt, benefits-eligible, hybrid position, currently expected to work from The Climate Reality Project office in downtown Washington DC at least two days per week.

The salary for the role is $70,655 per year.

Duties and Responsibilities

• Oversee digital fundraising and engagement initiatives and campaigns to acquire, renew and retain members.
• Oversee creation and execution of online cultivation and stewardship communications, as well as direct solicitations.
• Collaborate with other members of the Digital Team to optimize our website, SMS program, and organic social media to maximize digital fundraising opportunities.
• Track the performance of our digital fundraising and regularly report to organizational stakeholders.
• Lead paid acquisition program of new supporters (ads + list buys) and manage an onboarding strategy to convert as many as possible into donors.
• Act as primary contact for EveryAction and other fundraising tools and properties.
• Run regular testing to optimize performance and co-manage digital testing plan with digital mobilization senior manager.
• Research new digital trends, tools, and benchmarks (and responding accordingly).
• Proof and assure quality of all digital fundraising-related content before launch.

Required Skills and Abilities

• Excellent communicator, storyteller, problem solver, and creative and strategic thinker, able to keep track of many moving parts with competing deadlines.
• A team player and people person who builds strong relationships and has the skills to resolve conflict while still maintaining important and effective relationships.
• Proven ability to turn ideas into actionable and measurable plans.
• Ability to give and receive feedback well.
• Track record of working effectively across multiple differences (race, gender, age, language, orientation, urban / rural, etc.).
• Care deeply about both climate change and environmental justice and want to work to solve the climate crisis and create a healthy and equitable future for all.
• Prolonged periods sitting at a desk and working on a computer required.
• This role will require some domestic and international travel.

Education and Experience

• Equivalent experience and / or a Bachelor's degree welcome.
• Has a minimum of 5 years of experience strategizing and executing digital fundraising campaigns.
• At least two years experience directly managing staff
• Demonstrated experience with EveryAction / Bonterra or similar platform utilized for digital fundraising required
• Interest and some experience working with international audiences and content desired.

Organizational Competencies

The Climate Reality Project has adopted a competency-based approach to job definition, hiring, performance assessment, and professional development.

The following are our seven organization-wide competencies and examples of how they manifest for this role.

Teamwork and Collaboration : Actively listens to others and seeks to understand diverse perspectives; proactively and effectively manages larger teams;

demonstrates the ability to effectively supervise.

Flexibility and Adaptability : Demonstrates the ability to adapt to changing priorities and circumstances; takes initiative to solve problems, improve processes, and / or achieve outcomes;

learns quickly when faced with new situations or systems.

Written and Verbal Communication : Written communication is clear and concise; verbal communication is intentional and straightforward;

clearly communicates a shared vision and priorities for the department; clearly conveys objectives, deadlines, and expectations to supervisees.

Time and Project Management : Manages multiple competing priorities, tasks, and projects effectively; holds staff and self accountable for achieving objectives;

effectively manages conflict among the team, seeing conflicts as opportunities, integrating diverse views and finding common ground, and settling differences in productive ways.

Professional Development : Actively learns through experimentation when tackling new problems, using both successes and failures as learning fodder;

supports supervisees’ professional development by providing opportunities to put skills into practice; connects supervisees to other advocates, experts, mentors, and resources and to substantive training opportunities.

Climate Justice : Knows and understands how systems and structures perpetuate inequities internally and externally; fully supports the organization's efforts to change said systems and structures;

works to promote a welcoming and inclusive environment in Climate Reality spaces (workplace, events, trainings, and other convenings).

Climate Reality Mission and Focus : Is passionate about Climate Reality's role and mission and can act as a Climate Reality ambassador to a diverse set of audiences;

stays up-to-date on climate trends, impacts and solutions.

Role-Specific Competencies

In addition to organization-wide competencies, each role has its own competencies. Below are examples of how each competency manifests in this role.

Communication Skills : Works with internal and external stakeholders to co-create new ideas and implement project plans on department-wide priorities;

ensures alignment of the department's and organization's messaging with department- and organization-wide goals.

Strategy Development : Envisions, develops, and implements comprehensive communications plans, message guidance, and media strategies to grow an organization’s influence and impact and leverage opportunities at key moments;

manages internal and external stakeholders on fundraising strategy and campaign executions; demonstrates big-picture thinking with their digital communications strategy and ensures alignment of teams' verticals with the organization's overall strategy.